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Internal culture changes can revitalize quick-serve operations.
Top of Mind
Fresh, upscale toppings spice up pizza offerings.
A New Face for Quick Service
The rapidly growing Hispanic population is causing a major shakeup in the limited-service business.
Your Brand, Top of Mind
You’ll get the sale if your brand is the first thing customers think of when they’re hungry.
Extreme Makeover, Fast Food Edition
Kickstarting growth through rebranding efforts requires more than a logo change and new wall colors.
340 Years of History
Find out which brands are celebrating anniversaries and milestones this year.
Activation is Key in Sports Marketing
A 30-second spot at last month’s Super Bowl went for nearly $3 million. So why is sports marketing the largest sector of the sponsorship industry—and how can you make it work for you?
The 10 Most Innovative People
In a segment crowded by competition, these are the 10 people who matter most.
Pizza Patrón: Not Just for Older, Latino Demographic
Starting April 18, Pizza Patrón launched a media campaign that reflects recent shifts in its core customer base.
Pizza Patrón LTO Was So Successful, It’s Now Permanent
Pizza Patrón announced that it will make its most successful limited-time offering item, the Spinach Clásico, a permanent part of its menu.
Texas Celebración: Pizza Patrón Sponsors Festival de los Mavs
Pizza Patrón will be a sponsor of this year's Festival de los Mavs, planned for March 5 at 12:30 p.m. at AT&T Plaza in Dallas.
First of 11 San Diego Pizza Patrón Units Opens
Pizza De la Comunidad LLC opened its first of 11 Pizza Patrón locations in San Diego on February 1 at 1815 E.
Houston Couple Score Patrón Honor
Pizza Patrón awarded Rick and Monica Sparkman the Patrón of the Year award at its 2011 National Franchise Convention. The brand, celebrating its 25th ...
Pizza Patrón Signs Deal to Enter San Diego
Pizza De la Comunidad LLC signed a development agreement with Pizza Patrón to enter the San Diego market with 11 locations over the next three years.
Pizza Patrón, Coming to a Grocery Shelf Near You
Chain announces the launch of a new line of frozen pizzas in six varieties: Pepperoni, Cheese, Meat Trío, Mexicana, Patrona, and Hawaiana.
Pizza Patron Raises Money for Cancer
The pizza chain teams with St. Jude Children’s Research Hospital in October.
Take a Chance With Pizza Patrón
Pizza chain rolls out a promotional twist on the more than 200-year-old Mexican game of chance, Lotería.
Pizza Patrón's Día del Patrón is Coming Back
Promotion in which 12-inch medium Amigo Pizzas with one topping are priced at $2.99 will run every Monday, Tuesday, and Wednesday through August.
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