May 22, 2013

Qdoba

Qdoba's Mango Salad LTO is Back
Qdoba Goes Home as Winner of NRA Kids' Recipe Challenge
Small portions give customers control over health, values, and variety.
Small Portions a Big Idea
April 2013

Little servings give diners an opportunity to control health, value, and variety.
Deep Pockets, Ready Infrastructure Help Qdoba Grow

Chain leverages experience and infrastructure of multiconcept franchisees with its five new area development agreements across the country.

The Power of Two
October 2010

Marketing professors over the years have lectured students that they should never give a customer too many choices. Quick-serve operators must have missed that class. A look at several successful quick-serve menus reveals some form of a Choose Two option, where...

Beyond Your Four Walls
September 2010

The wedding dinner was prepped for the oncoming slew of guests: Stainless steel chafing dishes lined the buffet tables, silverware sat wrapped in cloth napkins and silver rings, and servers stood at the ready in black slacks and white dress shirts.

It was a fine...

Qdoba Warns of 'Burrito Boredom' Epidemic
Chain launches "advocacy group" called Food Lovers Fighting Burrito Boredom.
Local Heroes Top Golden Arches

Chick-fil-A, Chipotle, and Panera Bread rank among the best quick serves in the country in customer satisfaction, according to a study J.D. Power and Associates released on Tuesday.

The 2010 U.S. Restaurant Satisfaction Study evaluated consumer responses to an...

Blister Packs are Overrated
August 2010

Back in the fall of 2007, I took the liberty in this space of calling for quick-serve operators to consider consigning standard-issue, blister-pack condiments to history’s dustbin.

The basis for this potentially unpopular position lay in my belief that while chains of all types had...

Nebraska Qdoba Teams up with Mocapay
Nebraska franchisee for Qdoba Mexican Grill selected Mocapay to advance its mobile marketing.
With New Prototype, Qdoba Sets Its Pace
Check out how the burrito chain is updating its store to maintain relevance with its core consumer, as director of strategic product development Ted Stoner takes QSR on a video tour.
In Exchange for Blood, Qdoba Gives Grub
Burrito chain's “Give Blood. Get Great Grub” promotion gives coupons to donors at American Red Cross blood drives in Southern and Northern Massachusetts.
Foundation the Recipient of $115,000 from Qdoba
Qdoba Mexican Grill donated more than $115,000 to Starlight Children's Foundation in 2009.
Qdoba Adds A Sense Of Sound To Its Brand
Qdoba Mexican Grill and Muzak have created a partnership that has produced the addition of an interactive music player to the Qdoba Web site.
Marketing Firm Sees Big Growth in 2009
Synq Solutions boosts client roster in the second half of 2009 by signing Burger King, Qdoba Mexican Grill, and Schlotzsky's Deli, among others.
Boston Qdobas Host Eating Contest for Charity
Rice & Bean Pot Burrito-Eating Contest to benefit the Kevin Youkilis Hits for Kids Foundation.
Qdoba Offers New Healthier Menu Option
The popular Mexican grill now allows customers the ability to mix and match smaller portions of its menu items.
Healthy Kids Meal to Roll Out at Qdoba
New Kids Meal will be accompanied by "Kids Eat Free" weekend, when one free Kids Meal will be given with purchase of parent's regular entree.
Growing Mexican Chains Mostly Fast Casual
Nine of 10 fastest growing Mexican limited-service restaurants in 2008 were fast-casual chains, according to Technomic.
Massachusetts Qdoba Honored by Red Cross
American Red Cross Massachusetts Region honors Qdoba franchisee Chair 5 Restaurants as Corporate Partner of the Year.
Qdoba Names 'Qmmunity' Winner
Chain donates money in recognition of winner Emily DuBois.
Select Massachusetts Qdobas to Give Away Kids Meals
Free meals for kids 12 and under when parent purchases one adult meal.
The Secrets Behind Qdoba's Success
The growing brand talks exclusively to QSR about how it attracts experienced multi-concept franchisees.