Rita's Italian Ice

Rita's New Flavor Starbursts onto the Scene

Rita’s Italian Ice, an Italian Ice concept with over 600 stores announced the debut of its newest flavor, STARBURST Orange Italian Ice, for a limited time at all locations through April 27, 2014. Rita’s guests can choose from a selection of over 65 flavors of the famous Italian Ice, made fresh daily, including new STARBURST Orange Italian Ice, which tastes like the popular candy with a juicy burst of orange flavor.

 

Rita’s Launches Social Media Contests for Spring Opening

Rita’s Italian Ice will celebrate its 22nd Annual First Day of Spring Free Italian Ice Giveaway and debut their newest flavor Starburst Cherry Italian Ice, at all locations beginning at noon on Thursday, March 20. In celebration of this 22nd annual milestone, all guests who visit any Rita’s Italian Ice on March 20 will receive a free Italian Ice in a limited edition cup, in the available flavor of their choice.  

Rita's Italian Ice Gears Up for Spring Opening

Rita’s Italian Ice announced all 600 stores will open for the season across the country by Thursday, March 13. Rita’s stores are gearing up for their annual First Day of Spring Free Italian Ice giveaway, which takes place Thursday, March 20 at all Rita’s locations. Since 1992, Rita’s has celebrated the First Day of Spring by giving cups of its Italian Ice to millions of fans; in fact, more than 10 million free cups of Italian Ice have been given away over the years.

Rita's Introduces New, Chocolate-Themed Treats

Rita’s Italian Ice, one of the world’s largest Italian Ice concepts with over 600 stores, has introduced its newest creation, Mocha Cream Ice, which is now available at all participating Rita’s through February 23. Rita’s has also created a chocolate and coffee lover’s dream come true, the Chocolate Dreams Blendini, made with new Mocha Cream Ice, Old-Fashioned Chocolate Frozen Custard, and HEATH English Toffee Chunks.

Rita’s Italian Ice Awards Largest Area Franchise Agreement

Rita’s Italian Ice, the Italian Ice concept with over 600 stores, awarded its largest area franchise development agreement ever to Rita’s GP LLC, a business unit of a diverse business development group based in Old Town San Diego. Like so many others in San Diego, one of the partners is a transplant from the Philadelphia area, turned local San Diego entrepreneur. Experiencing Rita’s for more than 17 years while living in the Philly area, they realized it was time to bring Rita’s from the City of Brotherly Love to points west.

Rita's Italian Ice Sets Sail for China

Rita’s Italian Ice, an Italian ice concept with over 600 outlets in 21 states, announced the opening of its first international outlet at Unit 202A, Ocean Seaview Hotel, Hua Qiao Cheng, No. 3 Guang Qiao Road, Nanshan District, Shenzhen, China. Since 1984, “Ice, Custard, Happiness,” has been the East Coast brand’s motto, and almost 30 years later, Rita’s is will serve up its custom desserts in China.

Pretzels and Italian Ice: Match Made in Heaven?

Most franchisees would jump at the opportunity to boost their revenue with limited additional costs. Jeff Moody and Marty Ferrill are trying to give their franchisees the ability to do just that.

Moody, CEO of Rita’s Italian Ice, and Ferrill, president of Philly Pretzel Factory, announced a new cobranding operation between their brands.

Rita's Italian Ice Debuts Fall Pumpkin Cheesecake Flavor

Rita’s Italian Ice, the nation’s largest Italian ice concept with more than 600 outlets in 21 states, has introduced its newest flavor, Pumpkin Cheesecake Cream Ice, to its Cool Treat menu for a limited time through September 24, 2013. 

Rita’s newest Cream Ice flavor combines two Rita’s flavors, Cheesecake and Pumpkin Pie.

“Our new Pumpkin Cheesecake Cream is the most refreshing way possible to enjoy the flavor of the holidays,” says Jeff Moody, Rita’s CEO. “It’s sure to be a fall favorite.”

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