Rita's Italian Ice

Rita's Keeps Fans Guessing with Secret Flavor

Rita’s Italian Ice,the nation's largest Italian Ice concept with more than 625 outlets in 19 states, announced today it has introduced Secret Flavor Ice and a Secret Flavor Facebook Sweepstakes in outlets across the U.S. 

Beginning today, Friday, August 3, guests can sample the new Secret Flavor Ice and enter their guess on Rita's Facebook page, and on Thursday, August 23, the new Secret Flavor will be revealed.

One lucky winner will receive an Apple iPad, and daily winners will be selected to win Free Ice for a Year during the promotional period.

Rita’s Raises Nearly $400K in Annual ALSF Fundraiser

Tom Christopoul, executive chairman of Rita’s Italian Ice; Jonathan Fornaci, CEO of Rita’s Italian Ice; and Liz and Jay Scott, co-executive directors of the Alex’s Lemonade Stand Foundation. Rita's Italian Ice

Rita's Italian Ice announced today it raised $388,237 following the June conclusion of the company’s nationwide annual Paper Lemon Fundraising campaign and seventh annual partnership with Alex’s Lemonade Stand Foundation (ALSF), a national nonprofit dedicated to finding cures for all kids with cancer.  

A check presentation took place yesterday with Hero Families and childhood cancer survivors, along with ALSF’s Jay Scott, accepting the donation and learning to scoop Rita’s famous Italian Ice alongside Jonathan Fornaci, chief executive of Rita’s Italian Ice.

Rita’s Scores Touchdown at N.J. MetLife Stadium

Rita's Italian Ice announced today it has agreed to serve Rita's Italian Ice and custard exclusively at MetLife Stadium in New Jersey. 

"We are thrilled to be able to offer Rita's Italian Ice to the attendees and sports fans at MetLife Stadium," says William Bori, Rita's new franchisee. 

The 82,500-seat, open-air stadium is home to the NFL's New York Football Giants and New York Jets, as well as Super Bowl XLVIII in 2014. MetLife Stadium boasts attendance of more than two million guests annually. 

Sour Patch Kids Sweeten Up Rita’s Italian Ice

Rita's Italian Ice announced today its newest flavor, Sour Patch Kids Red Italian Ice, will debut in stores June 29, 2012. Guests are encouraged to ask for a free sample! This new, yummy, sour then sweet Sour Patch Kids Red flavor packs a powerful punch in Rita's new Ice and is a limited time offering. Visit any Rita's locations now through July 22nd and try a sample of Rita's new lip puckering Sour Patch Kids Red Italian Ice!

Rita's Ushers In Summer with $2 Ice

Rita's Italian Ice, the nation's largest Italian ice concept with more than 625 stores in 19 states, will offer regular Italian ices for just $2 to celebrate the first day of summer on June 20, 2012.

"Is there a better way to kick off summer than by treating yourself to an amazing Rita's Italian Ice on a hot afternoon?" says Jonathan Fornaci, CEO of Rita's Franchise Company. "We invite Rita's Ice lovers everywhere to enjoy the first day of summer at Rita's."

Rita’s Fundraises for Alex’s Lemonade Stand in June

Rita’s Italian Ice announced its annual Paper Lemon Fundraising Campaign and seventh annual partnership with Alex’s Lemonade Stand Foundation (ALSF), a national nonprofit dedicated to finding a cure for all kids with cancer. 

Beginning June 1 and continuing through June 30, all Rita’s Ice locations will encourage guests to donate $1 for a paper lemon to raise money for the charity. The lemons will be used to build a “Wall of Hope,” a visual tribute to the community’s participation in the fundraiser, at each Rita’s Ice location.

Rita’s Italian Ice Debuts Red Velvet Flavor

Rita’s Italian Ice announced its newest flavor, Red Velvet Cake Cream Ice, which debuted in stores Friday, April 6, 2012. This new rich and creamy ice has the flavor of red velvet cake, and is a limited time offering. 

Additionally in April, Rita’s Italian Ice will feature The Great Blendini Event, which offers guests 50 percent off Blendinis from 5-7 p.m. beginning Wednesday, April 11, through Sunday, April 29.  

Rita’s new Red Velvet Cake Cream Ice will be available at all Rita’s Ice locations from April 6-29, 2012. 

Rita's Italian Ice Franchises in California, ABC Islands

Rita's Italian Ice has signed a new area franchise development agreement for part of Los Angeles County, California, and an area franchisee development agreement for Aruba, Bonaire, and Curacao, also known as the ABC Islands. 

The company also announced Scott Schubiger has joined the company as senior vice president of franchise sales. Schubiger, a sales veteran with more than 20 years of experience, will manage worldwide franchise development for the popular growing chain.

A Bright Idea

America is sweet on citrus—even the sour varieties.

Restaurant operators and chefs are increasingly using
oranges, lemons, limes, and other citrus items to liven up their menus with a fresh taste.

If there’s one word that seems to sum up citrus’ taste profile, it’s bright.

“Citrus is incredibly popular because it is so aromatic and has those bright and fresh notes,” says Kevan Vetter, executive chef and manager of culinary product development for seasoning giant McCormick & Co. “It really gives you a pop.”

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