industry headlines

Salsarita's Launches New Mexican Pizzas

2012-07-05 Salsarita’s, the 80-unit Fresh Mexican Cantina chain, is debuting a new line of Mexican-inspired pizzas.

Philip Friedman Named Chairman of Brandstand Group

2012-04-12 Brandstand Group announced today that Philip Friedman, former CEO and president of McAlister’s Deli and current CEO of Salsarita's Fresh Cantina, has ...

Salsarita's Sets the Stage for New Casarito

2012-03-28 Salsarita’s — the Fresh Mexican Cantina — recently announced the launch of its first new menu item under new leadership. ...

Former McAlister's CEO Friedman Buys Salsarita's

2011-06-22 Industry veteran Phil Friedman acquired the Salsarita’s Fresh Cantina fast-casual Mexican restaurant chain.

New Salsarita's Inches Chain Closer to 100 Units

2010-07-26 Newest unit, in Overland Park, Kansas, will open to weekend of discounted pricing on soft drinks, chips, and salsa.

Salsarita's Grows and Looks to Expand

2010-06-01 Salsarita's Fresh Cantina is seeking strategic alternatives to further expansion of the quickly growing franchise.

Salsarita's Gets Ready to Celebrate Cinco de Mayo

2010-04-30 Salsarita’s will celebrate Cinco de Mayo with week-long 55-cent combos.

Each Customer Who Scratches Also Wins

2010-03-23 Salsarita’s Fresh Cantina is distributing 300,000 Scratch & Win cards, each of which is a winner.

Salsarita's: Expansion in NC and Beyond

2010-02-15 Burrito chain announces intentions to expand across its home state of North Carolina, aims to have 200 restaurants open by end of 2014.

Salsarita's Cannibalizes Other Brands' Coupons

2009-12-01 The fresh-Mex fast-casual brand has an unusual new promotion in test and could bring it to stores nationwide.