May 20, 2013

Shake Shack

How to Stay Crafty
November 2012

Wine connoisseurs for years looked down their noses at beer, considering the latter, better-selling beverage as a drink of the “common man.”

That view is slowly evolving, however, as an increasing number of Americans become fans of the many craft beers being brewed all across...

Shake Shack Rallies Post-Sandy with Shake Promo

With relief efforts still underway, New York-based Shake Shack is holding a week-long drive to help raise awareness and funds for the American Red Cross in support of victims impacted by Superstorm Sandy.

Shake Shack has created a special milkshake, the "Rally Shake," inspired...

Want to Keep Your Employees Around? Here's How

Anyone in the restaurant industry, be it quick service or full service, can tell you employee turnover is one of the biggest issues facing the segment day in and day out.

And presenters from last week’s Dine America conference—QSR’s executive idea exchange held...

Shake Shack's Growth: One Burger at a Time

Shake Shack may be young, but it knows a lot about growth. Just eight short years ago, the better-burger concept earned its stripes as a simple hot dog stand in New York’s Madison Square Park, where its mission to raise money in support of the Flatiron District attraction far exceeded its...

Shake Shack Raises $135K for No Kid Hungry

Shake Shack and Share Our Strenth's No Kid Hungry campaign raised more than $135,000--more than five times the original goal--to help end childhood hunger in America. As part of the first-ever Great American Shake Sale, staff members and guests helped generate donations for the cause.

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You Can’t Stop Shake Shack
April 2012

Hundreds of children file past the floor-to-ceiling windows at the newly opened Shake Shack at the corner of Fulton Street and Boerum Place. It’s late January and all are bundled up as best they can to keep out the wintery gusts and freezing temperatures. It’s a clear, cloudless day...

Tap into Beer, Wine
October 2010

Beer and wine on traditional, family-oriented quick-serve menus? What, sir, have you been drinking? Admittedly, some of the issues standing between quick serves and beer and wine sales are daunting. There are liability concerns—...