Smashburger

Smashburger, Live Basil Pizza Head to L.A. LIVE

Consumer Concept Group (CCG) and AEG announced today that the Denver-based restaurateurs would be bringing three of their most popular restaurants to the L.A. LIVE sports and entertainment district in downtown Los Angeles.

With grand openings planned for the fourth quarter of 2013, renovations to the existing ESPN Zone L.A. LIVE will pave the way to create CCG’s latest concept, Tom’s Urban 24, featuring urban cuisine, epic cocktails, ice cold craft beers on tap, and space for private a group parties.

Smashburger Unveils PB&J Shake this Summer

Smashburger, the rapidly expanding better burger restaurant concept, unveiled its newest Häagen-Dazs shake, the Peanut Butter & Jelly, plucked directly from its secret menu of items created by guests themselves. This hand-spun shake combines premium Häagen-Dazs vanilla ice cream blended with strawberry syrup and crushed Nutter Butter Cookies to create an authentic peanut butter and jelly blend with every sip. The Peanut Butter & Jelly shake is available from July 1 through September 30, 2013.

Better Burger, Better Brew

Smashburger’s beer pairings continue to differentiate the brand.

Smashburger cofounder explains craft beer and burger pairing at Chicago event.
Smashburger cofounder Tom Ryan explains a craft beer and burger pairing at a recent Chicago event. Daniel P. Smith

Inside Smashburger’s newest Chicago-area restaurant, a hip-looking joint in the city’s trendy Lincoln Park neighborhood, company founder and chief concept officer Tom Ryan holds up the brand’s Windy City Burger as if it’s Lord Stanley’s Cup.

Packed with layers of melted Cheddar cheese, haystack onions, lettuce, tomato, and spicy mustard on a pretzel bun, the Windy City Burger is the fast-casual chain’s exclusive offering for the Chicago market and continues Smashburger’s six-year run of creating local burgers across its 209-store national footprint.

$35 Million Given to Smashburger for Expansion

Smashburger announced that it has closed on a $35 million round of financing with Golub Capital. The company intends to use the line of credit to finance its ongoing growth plans, which include anticipated 30 percent new unit growth for 2013. Smashburger expects to open 50 to 60 company and franchise locations this year, ending the year at close to 250 locations and 300+ units by the end of 2014.

 

Smashburger Unveils First TV Spot

Smashburger, the rapidly expanding better-burger restaurant concept, unveiled its first television advertising campaign in collaboration with Denver-based Definite Productions, marking the production company’s first spot for a national restaurant brand. Launching the new TV spot will allow the nearly six-year-old Smashburger to extend its message to a broader consumer base and tell its story in a new, engaging way by visually capturing the brand’s personality.

Smashburger Gives Free Burgers to "Burgers" in May

Smashburger announced that, in celebration of National Burger Day on May 28, it will give away a free Classic Smash nationwide to anyone with the last name “Burger,” or variations thereof.

According to WhitePages.com, there are approximately 21,687 people in the United States with the last name Burger and 1,530 named Hamburger. 

Smashburger Grows Nontraditional Presence

Smashburger, the rapidly expanding better-burger restaurant concept, is pleased to announce the addition of three new franchise partnerships for airport locations in Dallas, Texas; Philadelphia; and San Jose, Costa Rica, accelerating the company’s growth in nontraditional locations.

Smashburger has partnered with the following seasoned franchisees to introduce the brand’s smashed burgers and sizzling menu offerings to travelers at the following venues:

QSR International Celebrates 100th Quiznos Unit in Ecuador

QSR International, a 141-unit multibrand master franchise quick-service restaurant developer conducting business in 15 countries throughout Latin America and the Caribbean, recently celebrated the opening of its 100th Quiznos restaurant in the new Paseo San Francisco Shopping Center in Quito, Ecuador.

Paseo San Francisco is located in the fastest-growing area of Ecuador’s capital city.

IFMA Recognizes Outstanding Limited-Service Brands

For the third consecutive year, The International Foodservice Manufacturers Association (IFMA) recognizes four outstanding foodservice chain operators through the COEX Innovation Awards.

The winners will receive their awards during IFMA’s Chain Operators EXchange (COEX), March 3–6, 2013, at The Red Rock Resort in Las Vegas.

COEX Innovation Awards recognize regional and national chain companies that are shaping the industry through innovation in culinary, operations, marketing, and service.

Pages