Smoothie King

Smoothie King Presents Nearly 100 King’s Klub Awards

Smoothie King Franchises is proud to announce it has awarded nearly 100 stores from across its international network with the eight annual King’s Klub award.

Smoothie King’s most prestigious honor, the King’s Klub, acknowledges franchisees’ top-performing stores with annual sales of more than $500,000. 

The smoothie concept saw a 41 percent increase in King’s Klub recipients compared to the previous year. At the inception of the King’s Klub in 2005, the first seven stores were honored for their achievements.

The Ultimate Investment

At some point, most customers have the unpleasant experience of walking into a quick serve, ordering food, and getting a less-than-warm greeting from an employee who seems disconnected from his work and guests. These diners may think the attitude is entirely the employee’s fault, but it may stem from a lack of corporate involvement at the unit level.

In fact, a recent study by Atlanta-based internal communications agency Tribe Inc. revealed that a disconnect between corporate and front-line employees can lead to poor customer service and low morale in the unit.

More to New Smoothie King Logo Than Meets the Eye

Consumers are subjected to thousands of brand logos every week, but the vast majority of them fail to make an impression. To counter this, quick-service companies invest a sizeable amount of time and resources creating the perfect logo design that persuades customers to visit their stores.

Smoothie King believes it has created a logo that will do just that. After 40 years in the beverage business, the brand is revamping its image and trying its luck with a fresh, contemporary brand logo.

Need a Boost? Smoothie King Has a Natural Fit

Caffeine-packed energy drinks may get their fair share of flak, but today’s on-the-go consumers continue to seek a quick and tasty pick-me-up. And with its new Pure Recharge Smoothie, beverage brand Smoothie King thinks it has the solution—without all of the artificial ingredients common in many energy drinks.

Tom O’Keefe, COO and president of the brand, says the idea of a “clean” energy smoothie “was more in alignment with our brand and our business.”

Smoothie King Sets Its Sights on NY, D.C., Baltimore

Smoothie King Franchises, a smoothie and nutritional lifestyle center, announced it is targeting New York, Washington, D.C., and Baltimore for franchise expansion.

To fuel development, Smoothie King is offering candidates 40 percent off its initial franchise fee for the first 40 agreements of 2013—a savings of $10,000. Since the start of the year, many new franchisees have taken advantage of the latest incentive program, in addition to more than 50 existing franchisees that have committed to opening additional units this year.

Smoothie King Grows with 49 New Franchise Agreements

Smoothie King Franchises, the premier smoothie and nutritional lifestyle center, announced it has signed 49 new franchise agreements since the start of January 2013, more than double the total amount of new agreements signed the year prior.

This success can be attributed to the company’s energized growth driven by new brand ownership, high average unit sales volume, and development incentives to reward strong franchisees with growth opportunities. 

Smoothie King and Its Guests are 40 Years Strong

Smoothie King Franchises will continue its celebration of serving as the premier global smoothie and nutritional lifestyle center for the past 40 years with the launch of its “40 Years Strong” campaign and “40 over 40” contest. 

The campaign will showcase the brand’s authentic roots in health and wellness, while recognizing those who continue to make the world a stronger, happier place. 

Smoothie King Targets the Gateway to the West

Smoothie King Franchises, the premier smoothie and nutritional lifestyle center, announced it is targeting St. Louis for franchise expansion.

To fuel development, Smoothie King is offering candidates 40 percent off its initial franchise fee for the first 40 agreements of 2013—a savings of $10,000.

Since the start of the year, nine new franchisees have taken advantage of the latest incentive program, in addition to 38 existing franchisees that have committed to opening their additional units this year.

Smoothie King Plans for 100 New U.S. Units in 2013

Smoothie King Franchises, the premier smoothie and nutritional lifestyle center, announced it plans to open 70 franchise and 30 corporate locations across the U.S. in 2013.

Since December 2012, the smoothie franchise has acquired six additional locations in Florida and Texas, bringing its total number of corporate stores to seven.

Furthermore, Smoothie King has opened six new franchise locations since the start of the year.

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