industry headlines

Culture, Technology Merge in Starbucks Network

2010-08-12 Company announces partnerships with Rodale, Nick Jr. Boost, and in its Starbucks Digital Network, slated to launch in the fall.

Sales of Starbucks VIA Cross $100 Million

2010-08-03 Ready Brew product crosses $100 million in global sales just 10 months after its debut.

Some Winners, Some Losers in Satisfaction Survey


Nine of 10 brands studied by American Customer Satisfaction Index show an increase in satisfaction between 2009 and 2010. ...

Free WiFi For All at Starbucks

2010-07-01 Today's the day that Starbucks turns on free WiFi at U.S. and Canadian company-operated stores.

Good Karma, Collaboration Help Starbucks Go Green

2010-06-21 Company's betacup campaign, which wrapped Friday, tapped the ideas of the consumer to brainstorm ways to make its cups fully reusable or recyclable by 2015.

QSR Pulls Out All the Stops at NRA

2010-05-22 Have you stopped by booth 4861 to win a free iPod or iPad and grab your own copy of QSR's May issue?...

Biggest Focus Group in the World?

2010-05-07 New online service, MyBrandz, gives fans of quick-serve brands a place for community with fellow lovers of the brands.

Starbucks' Frappuccino Comes However You Want It

2010-05-04 New blended beverages in all U.S. and Canada retail stores lets customers choose from a variety of fresh milks or soy, choose the intensity of their coffee, and pick any combination of syrups or toppings.

What Flavor Preference Says About Personality

2010-04-27 In conjunction with its launch of vanilla, chocolate, and strawberry flavors of ice cream, Starbucks releases study data that connects flavors with certain personality types.

Starbucks Works Toward Sustainability

2010-04-23 Starbucks held its cup summit yesterday, where experts in many fields discussed solutions that will make both paper and plastic cups more broadly recyclable.