Starbucks

January 2012

Late last year, McDonald’s announced that it would launch in 645 California stores its own TV channel that broadcasts news, sports, and local-interest stories. The move resonated loudly across the industry, signaling that food alone might not be the future of quick-serve dining rooms....

As the New Year approaches, many Americans will make resolutions, often involving diets and healthy eating. Technomic has found that an increasing number of restaurants are able to meet these consumers' needs by creating dishes that are low in fat, calories, and sugar, and by proudly...

Starbucks Corporation announced that Clara Shih, CEO of Hearsay Social, provider of one of the leading enterprise social media platforms, was elected to the Starbucks Board of Directors on December 14. Shih will serve on the Board’s Nominating and Corporate Governance committee.

Riding on the momentum from the opening of its 500th store in Mainland China in October, Starbucks Coffee Company entered another five new Chinese cities: Langfang, Zhengzhou, Harbin, Xiangtan, and Zhoushan.

In the past year, Starbucks has successfully entered 13 new cities in Mainland...

Nearly a year ago, Starbucks Coffee Company rolled out the nation's largest mobile payment program with the goal of offering a truly innovative mobile experience for customers worldwide.

U.S. customers were introduced to a smartphone application with a Starbucks Card stored within the...

Google announced the launch of its Google+ Pages earlier this month as an opportunity for brands to get involved with the search giant’s new social network. 

And while a recent study shows that a majority of the world’s top 100 brands have already launched a Google+ Page...

Quick-serve companies wrapped up their quarter earnings calls and investor meetings earlier this month, paving the way for the final fiscal term of 2011 (or, in Starbucks’ case, the beginning of fiscal 2012).

Here are a few things to learn about the industry from the results.

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As part of its commitment to evolve and enhance the customer experience with innovative and wholesome products, Starbucks Coffee Company announced the acquisition of Evolution Fresh, Inc.

Starbucks has seen success with expanded healthier menu items to deliver the nutritious, on-the-go...

HMSHost and its business partner of 20 years, Starbucks Corporation, celebrated the grand opening of Chicago O’Hare International Airport’s green-designed Starbucks Coffee café on the L Concourse in Terminal 3.

November 2011

On August 15, Starbucks CEO Howard Schultz sent a letter to customers complaining of the political gridlock in Washington. The letter called for positive change in the U.S., but also called into question the level of involvement quick-serve executives should have in politics.

For Schultz...

Marking the two-year anniversary of the Starbucks VIA product line, the company announced the availability of Starbucks VIA Ready Brew in House Blend and Breakfast Blend at select grocery stores across the U.S. The introduction of the new instant coffee varieties further reinforces Starbucks...

With the 63rd annual Emmys slated for Sunday, it seems appropriate that the quick-serve industry also celebrate its top awards—from Zagat.  

This year’s results of the National Fast Food Restaurant Survey showed that several quick-serve categories are becoming...

September 2011

It’s a rainy Monday morning in downtown Park Ridge, Illinois, a Rockwellesque suburb on Chicago’s northwestern edge. The overcast sky feels Seattle-like, a fitting day to observe the ebbs and flows of traffic at Starbucks.

At one stand-alone Starbucks location, once home to a...

August 2011

It’s 3 p.m., and there are still two hours left in the workday.

As the afternoon drags, a snack would be a great pick-me-up. There’s a vending machine in the break room and a convenience store down the street.

Better yet, how about something fresh from a restaurant?...

For the first time in Omaha, Nebraska, Chick-fil-A’s famous chicken sandwiches, salads, and waffle fries will be available to the public.

Through a special arrangement with Mutual of Omaha food service provider Eurest, a Chick-fil-A Express location will open in the lobby of the...

Over the last decade, American quick-service behemoths such as McDonald’s, Starbucks, and Pizza Hut have surged into international markets and captured diners’ interests with American dishes. But new data shows the whole industry might pay a price for that global growth.

The...

August 2011

August 2011

The top quick-serve and fast-casual brands in the nation.

August 2011