May 23, 2013

Subway

Summit Group Communications Wins its 33rd Subway Market

The Summit Group Communications, the longest-running advertising and public relations firm in the state of Utah, has just won the business of the Detroit Subway restaurants market. With this addition, TSG now represents 33 Subway restaurant markets with more than 4,100 restaurants in 14 states...

CSPI Says Subway Does Kids' Meals Best

The Subway restaurant chain has been named, in a report by the nonprofit Center for Science in the Public Interest (CSPI), as the only restaurant chain in the country to meet the organization’s standards for children’s meals.

Buzzwords, Defined
March 2013

In the last several years, as consumers have become savvier and more educated about the food they eat, words like fresh, local, and artisanal have become the norm in the foodservice industry.

But with many companies throwing these terms around seemingly at will...

Healthy Is Hip
March 2013

The spotlight on healthy eating is growing brighter, and now even the youngest eaters are taking notice. A recent study by children’s research firm KidSay and The Marketing Store Worldwide (TMSW) showed the majority of children ages 5–11 think they are healthy eaters, with more than...

Wendy's Ranks No. 1 for Kid-Friendly, Healthy Options

According to Restaurant DemandTracker, a recent survey of restaurant customers in the United States, households with younger kids are much more likely to seek out restaurants with kid-friendly menus, and many of those consumers are looking for healthier food items on the menu for their families...

Subway’s Virtual Reality

It’s being compared to the Sims computer-game franchise and Facebook’s infamous Farmville game. But Subway’s new competition, which has participants creating their own virtual stores online, is handing out more than just token points; the program is also successfully engaging...

Subway Celebrates 10 Markets of the Year

At its annual Subway Team Operations Marketing & Planning (STOMP) Summit, Subway restaurants recognized 10 of 202 markets for their success and leadership by naming them Market of the Year.

Of those recognized, three markets are represented by The Summit Group Communications (TSG),...

McDonald's Has Best Service, Value, Consumers Say

In a recent survey of restaurant customers in the United States, when it comes to identifying what drives loyalty for restaurants, the most commonly cited factors in determining which quick-service restaurant is visited most often are good value (58 percent), convenience (57 percent), low prices...

Help Wanted
December 2012

According to the National Alliance to End Homelessness, more than 500,000 Americans endure homelessness each night, while countless thousands more are impoverished.

Many of these citizens live near a quick-serve concept, giving restaurateurs an opportunity to team up with nonprofits to...

Beating the Bad Guys
December 2012

You might consider it a wake-up call. A data-hacking scheme recently targeted more than 100 Subway stores and stole more than $10 million from customer credit cards, putting the threat of data breaches back in the national spotlight and giving restaurants even more reason to pay attention to...

Subway Donates to WWP to Thank Veterans for Their Service

Subway Restaurants, the world’s largest restaurant chain, will partner with Wounded Warrior Project (WWP), a nonprofit organization whose mission is to honor and empower Wounded Warriors, and support its vision to foster the most successful and well-adjusted generation of wounded service...

Subway Goes Global with Tastes from Around the World

To celebrate National Sandwich Day on Saturday, November 3, the Subway sub sandwich and salad chain announced that it has opened its 38,000th location. This gives the brand a presence in 100 countries, providing approximately 380,000 jobs to Sandwich Artists around the world.

Serving more...

For Subway and Dunkin' Donuts, Simple is Best

For three years running, the quick-service segment, including Subway, Dunkin’ Donuts, and McDonald’s, is considered one of the simplest industries by U.S. consumers (ranking No. 2 out of 25 industries) according to results from the third annual Global Brand Simplicity Index.

...

Subway Works with Disney to Promote Frankenweenie

Subway restaurant, the world’s largest restaurant chain, is bringing fans a little closer to the Disney magic this fall by collaborating with Disney on a promotion for the release of the highly anticipated, stop-motion animated feature, Frankenweenie, directed by Tim Burton and set to...

Subway Names Bob Grewal as Development Agent of the Year

The Subway restaurant chain, the world's largest restaurant brand in terms of number of worldwide locations, is proud to announce that it has named Bob Grewal, of Orange County, California, as the recipient of its 2012 Development Agent of the Year award for the chain’s Pacific Region...

Subway Development Corp Raises $330,000 for Diabetes

The staff of the McLean, Virginia–based Subway Development Corporation of Washington (SDC), takes pride in giving back to its communities. As members of the Subway team, charity plays a big role in the culture of the world’s largest restaurant chain.  

A check for $330,...

Cracking the NFL

Now that football teams across the country are facing off in the NFL’s 2012 season, which kicked off last week, many quick serves are beginning a gridiron contest of their own.

Marketing and advertising efforts designed around the NFL are an increasingly hot commodity in the...

Subway Honors Outstanding London Franchisee

Subway, the world’s largest restaurant chain in terms of number of locations, is proud to announce that it has named Hamed Al-Naqeeb of London as the recipient of the 2012 President’s Award.

Al-Naqeeb was presented the award by Subway President and cofounder Fred DeLuca at the...

Two Birds, One Stone

Healthy menu options and philanthropic efforts have become expected weapons in every quick serve’s arsenal over the last few years. Now, major brands are increasingly figuring out how to kill two birds with one stone by combining those efforts.

Chipotle Mexican Grill, for example,...

Subway Celebrates Birthday With September Sub-Prizes

Today, Subway Restaurants, the world's largest restaurant chain, announced that it will celebrate its birthday by hosting a month-long Sub-prize Party throughout September, offering daily giveaways. 

Grand prizes include four 2013 Jeep Compass vehicles, 400 Kinect for Xbox 360...