Jump to navigation
The Real Connection
Brands invest in complex metrics to establish the real value of their social media channels.
Supersize Me Not
Included in Pizza Hut’s recent brand reboot was a Skinny Slice pizza, which uses a thinner crust.
2014’s Top Brand Stories
The top players from a busy year in quick-service news.
A look at how quick-service brands can adapt signature menu items to the retail space.
Health and Nutrition: The State of the Industry
Industry analysts and operators weigh in on the progress of the healthy-dining movement—and what’s left to be done.
Grabbing a Bite
Demographic changes bolster snacking throughout the day.
Anatomy of a Marketing Campaign
A breakdown of what makes a successful campaign, as seen through the lens of four quick-service marketing efforts.
Hold the Bread
Who says sandwiches need bread? These carrier alternatives combine innovation and novelty to appeal to consumer interest.
The Art of Food Photography
A look at how quick-serve operators use images to help grow their business.
Breaking Out of the Mold
When entering a new daypart, particularly breakfast, operators should prepare for both opportunities and challenges.
Taco Bell Appoints New CMO
Taco Bell Corp. announced that David Ovens has been appointed Chief Marketing Officer of Taco Bell effective August 6, 2007.
Taco Bell/KFC Multi-Brand Units Switch to Low-Linolenic Soybean Oil
Yum Brands today announced it has successfully converted 1,400 Taco Bell/KFC multi-brand locations to a low-linolenic soybean cooking oil.
California Farm Sues Taco Bell for Libel
Boskovich Farms filed a libel lawsuit against Taco Bell with the Orange County Superior Court on March 14.
Taco Bell Tests MasterCard PayPass
Taco Bell reportedly intends to launch the program at all company-owned stores and offer the option to franchisees.
KFC-Taco Bell Responds to Rat Footage
Yum! Brands President says company will cooperate with New York City health officials.
Taco Bell Franchisees Can’t Discuss Rat Problem
Corporate only allows one voice to be heard. But franchisees are not happy.
Rats Found at N.Y. Taco Bell-KFC
News footage of the rats makes its way to the Internet as Yum Brand shares fall 1 percent.
Yum Brands Ending 'Poison Pill' Plan
Yum Brands ending shareholders rights, or 'poison pill,' plan to adopt majority election...
Michigan to Join Debate on Trans Fats
Michigan Rep. Lee Gonzales announces a plan to phase out trans fats by July 2008.
Taco Bell Assures the Public Its Food is Safe
Despite the E. coli outbreak at various Taco Bell’s in New York, New Jersey, Pennsylvania, and Delaware on December 3, Taco Bell Corp. believes its food, especially lettuce and cheese, to be safe.
Subscribe to QSR
Food & Beverage
Marc Halperin: Resident F&B Expert
Ingredients & Dayparts
Denise Lee Yohn: QSR’s Marketing Guru
In the Store
Women in Foodservice
Find a Supplier
CKE Launches Annual Stars For Heroes Campaign
Delivery Turns Plane Delay Into Pizza Party
Mexican Fast Casual Miguel’s Jr. Stays True to Its Roots
Fatburger Adds New Burger and Shake For Summertime
Bowl of Heaven Partners with Fransmart to Drive Growth
Pieology Pizzeria Opens Second Fresno, California Store
Slapfish Focuses Growth in Southern California
Transport Foods Safely During Risky Summer Months
Eat'n Park Offers 99-Cent Kids' Meals For June
Jack's Unveils New Items With Ad By Breaking Bad Director
Ones to Watch