Taco Bell

Taco Bell

industry headlines

Taco Bell Partners with Gizmoz and MTV to Launch Virtual Casting Call

2007-07-09 Taco Bell is searching for three virtual actors to star as animated talking characters in a 30-second Taco Bell television commercial, which will debut worldwide during the MTV Video Music Awards on September 9, 2007.

Taco Bell Appoints New CMO

2007-05-04 Taco Bell Corp. announced that David Ovens has been appointed Chief Marketing Officer of Taco Bell effective August 6, 2007.

Taco Bell/KFC Multi-Brand Units Switch to Low-Linolenic Soybean Oil

2007-04-30 Yum Brands today announced it has successfully converted 1,400 Taco Bell/KFC multi-brand locations to a low-linolenic soybean cooking oil.

California Farm Sues Taco Bell for Libel

2007-03-23 Boskovich Farms filed a libel lawsuit against Taco Bell with the Orange County Superior Court on March 14.

Taco Bell Tests MasterCard PayPass

2007-03-15 Taco Bell reportedly intends to launch the program at all company-owned stores and offer the option to franchisees.

KFC-Taco Bell Responds to Rat Footage

2007-02-27 Yum! Brands President says company will cooperate with New York City health officials.

Taco Bell Franchisees Can’t Discuss Rat Problem

2007-02-26 Corporate only allows one voice to be heard. But franchisees are not happy.

Rats Found at N.Y. Taco Bell-KFC

2007-02-23 News footage of the rats makes its way to the Internet as Yum Brand shares fall 1 percent.

Yum Brands Ending 'Poison Pill' Plan

2007-02-09 Yum Brands ending shareholders rights, or 'poison pill,' plan to adopt majority election...

Michigan to Join Debate on Trans Fats

2007-02-06 Michigan Rep. Lee Gonzales announces a plan to phase out trans fats by July 2008.