Combining Mexican-inspired flavors with classic "club'' ingredients, Taco Bell debuted the Club Chalupa at participating stores nationwide for $1.99. The introduction of the product coincides with the company's new "outside the bun'' marketing initiative called the "Plug Club,'' which offers Taco Bell lovers across America an opportunity to earn money through April 15
As fans and game players anxiously await the arrival of Xbox on November 15, Taco Bell today unveiled details of its promotional partnership with Microsoft“ to launch the future-generation video game system.
Glen W. Bell Jr., founder of Taco Bell, will be inducted into the
National Junior Achievement Hall of Fame for his outstanding contributions to both free enterprise and society
during a ceremony at Boston's Symphony Hall on April 26.