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The Real Connection
Brands invest in complex metrics to establish the real value of their social media channels.
2014’s Top Brand Stories
The top players from a busy year in quick-service news.
A look at how quick-service brands can adapt signature menu items to the retail space.
Health and Nutrition: The State of the Industry
Industry analysts and operators weigh in on the progress of the healthy-dining movement—and what’s left to be done.
Grabbing a Bite
Demographic changes bolster snacking throughout the day.
Anatomy of a Marketing Campaign
A breakdown of what makes a successful campaign, as seen through the lens of four quick-service marketing efforts.
Hold the Bread
Who says sandwiches need bread? These carrier alternatives combine innovation and novelty to appeal to consumer interest.
The Art of Food Photography
A look at how quick-serve operators use images to help grow their business.
Breaking Out of the Mold
When entering a new daypart, particularly breakfast, operators should prepare for both opportunities and challenges.
The Alternative to New Products
Too much product innovation can hurt a brand’s image. Here are four other ways quick-service brands can drum up buzz.
Hawaii's Pizza Hut, Taco Bell Franchisee Sold
Brentwood Associates, a leading consumer-focused private equity investment firm, announced it has completed the sale of Pacific Island Restaurants Inc...
Taco Bell Franchisee Finds Drive-Thru Success
Established in 1982, Desert de Oro Foods is Arizona’s largest Taco Bell franchisee.
Strikes Hit the Big Apple's Largest Fast Food Chains
New Yorkers saw 200 workers on strike this week at the city’s largest fast food chains, as employees at dozens of McDonald's, Burger Kings, and Taco B...
Taco Bells Hits Home Run with "Steal a Base, Steal a Taco"
On the heels of combining two of America’s favorite flavors to create the biggest taco launch of 2012, the Doritos Locos Tacos, Taco Bell is now pairi...
Taco Bell's Feed the Beat Helps End World Hunger
Taco Bell’s Feed the Beat artists are not only passionate about tacos, but also about using their voices for good to raise awareness and donations to ...
Taco Bell Foundation Names Winners of "Camp Taco Bell"
Many Americans are unaware that one in four U.S. high school students fail to graduate in four years.
Taco Bell Adds A.M. Crunchwrap to Breakfast Menu
Taco Bell is introducing the cornerstone of FirstMeal—the new A.M.
Starbucks Holds $87.4M in Impact Media Value
Starbucks is the top quick-service restaurant brand with $87.4 million of Impact Media Value according to General Sentiment’s Q2 2012 QSR MediaMatch r...
Yum! Brands Excels in Q2, Led by Taco Bell
Yum! Brands Asian markets continue to surge, fueled by red-hot growth, said CEO David C.
Taco Bell Offers BOGO Promo for Cantina Bell Menu
Taco Bell today announced that it will support the July 5 launch of its new industry-changing Cantina Bell menu--created by chef Lorena Garcia, who wa...
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Women in Foodservice
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ProStart Students Put to the Test in NRAEF Competition
CKE Marks 300th Restaurant in the Middle East
Burger 21 Opens Second Restaurant in South Florida
Cooper-Atkins Supports Troops With Coffee Donations
HoneyBaked Ham Co Preps For Growth
Average Unit Volume Grows For Tropical Smoothie Café
Quiznos Offers Pretzel Bread Subs For National Pretzel Day
Carvel Celebrates Free Cone Day With Nutella Offerings
Rita's Italian Ice Partners With Sandella's Flatbread Café
Steak 'n Shake Hosts Re Grand Opening For IL Location
Ones to Watch