For a limited time, Fish Tacos are back on the menu at Taco John’s. But this time around, the seasonal favorite is available with new options at the Mexican quick-service chain. In addition to softshell tacos, guests can order whitefish fillets with Santa Fe Burritos and Bowls.
The National Restaurant Association (NRA) announced the winners of this year’s Extreme Digital Makeover. The contest, launched in February to NRA members, was designed to educate operators and suppliers on best practices regarding web presence, email marketing, text messaging, and online ordering.
Winners include Eskimo Joe’s of Stillwater, Oklahoma; Café Reconcile of New Orleans, Louisiana; Taco John’s International Inc. of Cheyenne, Wyoming; and Sam’s of Gedney Way in White Plains, New York.
Taco John’s selected Boyer’s Coffee for all of its restaurants. The Mexican fast-food chain will begin serving the Arabica coffee in the fall of 2014.
Helping injured soldiers and their families is the mission of the Yellow Ribbon Fund, a nonprofit organization Taco John’s is supporting with a $100,000 donation.
Taco John’s is taking another step toward its goal of franchise growth. The Mexican fast food chain has developed two designs that will guide the construction of new restaurants.
"The new designs have an updated look that is more modern and streamlined,” says Dan James, chief development officer for Taco John’s. “The new designs are also more cost effective to develop. That is a big win not only for new franchisees but also current owners who want to open additional locations.”
At first glance, the Taco John’s in Fergus Falls, Minnesota, might look like any other in the Mexican fast-food chain. But visit with the crew behind the counter, and you’ll learn the location has accomplished something no one else can claim. It is the first Taco John’s to become a nationally certified training restaurant.
It could be called a perfect storm—America’s growing appetite for snacking combined with football playoff season and cold winter weather. For Mexican chain Taco John’s, this convergence of trends and timing means big sales for its snack menu items.
Taco John’s took a bold step and bet big on breakfast last year. The Mexican quick-service chain began giving away Meat & Potato Breakfast Burritos during a series of "Free Breakfast Day" promotions. The sampling events kicked off nationally in August of 2012 and have continued to be staged locally throughout 2013.
Chicken or beef, burritos or bowls, regular or large—for six weeks, it didn’t matter how guests ordered their Santa Fe Burritos and Bowls at 14 Taco John’s restaurants in Colorado and Wyoming. For every order, the fast-food Mexican restaurants donated $1 to the Red Cross of Northern Colorado to help flood victims.
Members of the U.S. military who have been badly wounded in combat are receiving some extra help this holiday season from Taco John’s International. The Mexican fast-food chain is donating a portion of each Nachos Navidad purchase between now and December 29 to the Yellow Ribbon Fund. The non-profit organization helps soldiers who are recovering at Walter Reed Medical Center.