TCBY

Thirty years ago, Frank and Georgia Hickingbotham founded TCBY, The Country’s Best Yogurt, the company credited with pioneering the fro-yo industry. The company continues to grow with more than 600 locations around the world and more than 70 flavors of frozen yogurt. 

Does he throw the perfect curve ball? Build the biggest fort? Catch monster fish? Grill the best burger in town? 

If you answered yes to any of these amazing dad feats, than you have a Super Dad in your house!

Dieting, eating right, going organic, exercising—all continue to weigh heavy on the American way of life, coupled with the ongoing guilt associated with our love of dessert. TCBY says you can not only lose the guilt but potentially gain some meaningful health benefits by choosing its Super...

In the midst of the company's 30th anniversary celebration, TCBY announces the deserving recipients of "The Great TCBY Store Giveaway Contest," Jared and Sarah Greer.

The Greers are opening their first store where the brand originated: Northwest Arkansas. TCBY...

Thirty years ago, right as the public began clamoring for healthier treats, Frank Hickingbotham created the first frozen yogurt concept and called it TCBY. “Frozen yogurt was the right idea that came at the right time,” Hickingbotham says. “We thought that we were on the...

Coming off a year in which it reinvented its brand image, launched a self-serve model, and found itself positioned against several new competitors, TCBY announced that it is celebrating its 30^th anniversary in 2011—with a little help from its customers.

Some might say that the last three years have not been very, well, accommodating for the quick-service industry. With lenders and customers alike pulling their dollars off the table, the industry has been left to make due with the circumstances and struggle to stay afloat until the economic...

At an Independence Day parade this year, a Mustang convertible rolled down the route decked out in red, white, and blue—and lots of signage for frozen yogurt chain TCBY. As the car came into view, someone with trays of yogurt samples approached folks watching the...