Uncle Maddio's

Boom Town

North Dakota’s economic growth a unique opportunity for quick-serve brands.
Quick service companies expand to North Dakota to capitalize on growth.
North Dakota's 7.6 percent population jump since 2010 has been fueled by hydrautic fracturing.

Economic booms are nothing new to regional American economies. From the Gold Rush in California to the post–Industrial Age coal fields of Pennsylvania and West Virginia, history shows that workers and businesses have long rushed to parts of the country where valuable resources were discovered.

Now it’s North Dakota’s turn. The identification of a major oil field in the western part of the state led to a boom that’s created thousands of new jobs in the past five years. And businesses, including quick-service restaurant operators, are cashing in.

Uncle Maddio’s to Grow in North Carolina’s Triad Area

Made to Order LLC signed a deal to open three Uncle Maddio’s Pizza Joint locations in North Carolina. The restaurants will be operated by industry veteran and Made to Order part-owner Bronce McClain. The first restaurant is set to open in High Point, North Carolina, at the High Point Palladium Shopping Center in the fourth quarter of this year.

Uncle Maddio’s Celebrates 2nd Charlotte Unit with Free Pizza

Uncle Maddio’s Pizza Joint is opening its second Charlotte-area location in Huntersville, North Carolina, July 7 at 10009 NorthCross Center Court in the NorthCross Shopping Center. To celebrate the fast-causal pizza restaurant’s grand opening, Uncle Maddio’s will give away one 9-inch, three-topping pizza to all customers in line from 11 a.m. to 2:00 p.m. on Saturday, July 12.

Uncle Maddio's Expands to North Dakota

North Dakota will get its first Uncle Maddio’s Pizza Joint location when the restaurant opens in Minot today.  North Dakota residents Troy and Jamie Mattern will open the franchise at 3310 16th Street SW, Minot, North Dakota, at Southgate Crossing.  This will be the first build your own fast-casual pizza concept in North Dakota and the first of four Uncle Maddio’s to open in the state.

Uncle Maddio's Selects First Ad Agency

Premium fast-casual pizza restaurant Uncle Maddio’s Pizza Joint announced the selection of Scout as its first agency of record for advertising and other marketing services, following a comprehensive agency review. Scout will lend its deep experience in the food and beverage space to further propel growth for the build- your-own pizza franchise. Uncle Maddio’s is a fast-growing fast-casual pizza franchise, operating 19 restaurants in seven states. The national brand will open 24 restaurants in 2014 including five new states from North Dakota to Colorado and Florida.

Breaking Out of the Mold

Restaurant brands are turning to daypart expansion as they seek new growth channels, with many operators zeroing in on breakfast, the fastest growing daypart, according to The NPD Group. But with all of the opportunities a new daypart offers, it also brings with it operational challenges like added equipment and staffing.

When Taco Bell debuted its breakfast menu on March 27, igniting a competition with McDonald’s in what has been dubbed the “breakfast wars” by mainstream media, the brand’s executives believed it was the right time for the expansion.

Uncle Maddio's Grows in Charlotte, Tests Breakfast

Building on their success with Uncle Maddio's Pizza Joint, Charlotte, North Carolina franchise partners Jerry Licari and Tim Verhagen are expanding market penetration with the fast-casual pizza concept.

Increasing their franchise development agreement, Licari and Verhagen are securing the rights to franchise eight Uncle Maddio's Pizza Joint locations throughout Charlotte, including neighborhoods such as South Charlotte, Plaza Midwood, Myers Park, South Park, and surrounding suburbs such as Ballantyne, Mooresville, and Davidson.

Uncle Maddio’s Pizza Joint to Open First Unit in Raleigh, NC

Uncle Maddio’s Pizza Joint will soon open its first location in Raleigh, North Carolina. Business partners Andrew Madans and Talie Madans are developing three new locations in the Triangle region after being introduced to the concept when visiting family in Uncle Maddio’s Pizza Joint’s hometown, Atlanta.

Uncle Maddio's Expands Into Florida

With 20 years of experience operating multiple Krystal restaurant locations in north Florida, Kevin Gartner is expanding his franchise operation portfolio signing on to develop five Uncle Maddio’s Pizza Joint locations. Bringing the fast-casual pizza chain to Jacksonville and Gainesville, Florida, the company plans to open its first Uncle Maddio’s location in Jacksonville in late 2014.

Uncle Maddio’s Commits to “Served with Love Guarantee”

At Uncle Maddio’s Pizza Joint, “Served with Love” isn’t just a saying, but a mission built into every facet of the restaurant. Beginning now, Uncle Maddio’s Pizza Joint customers will have an additional assurance with a new “Served with Love Guarantee.” If a customer isn’t completely satisfied with an Uncle Maddio’s experience, the pizza place will build a new pie or offer a refund.

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