Wendy's

Quick service restaurants roll out smart phone app payment options for customers

McDonald’s, Burger King, and Wendy’s all experimenting with mobile payments.

Pizza Patron is a fast food brand leveraging Hispanic growth and expertise.
March 2014

The rapidly growing Hispanic population is causing a major shakeup in the limited-service business.

July 2013

There’s nothing cheesy about fromage.

Cheese is one of the most ancient man-made food products, dating back thousands of years. Today, it’s among the most popular ingredients in cuisine, with hundreds of varieties from dozens of countries around the world.

One of the most common questions in foodservice—White or wheat?—has grown to include a new option: pretzel. Quick-service restaurants across the country are capitalizing on a new pretzel-bread trend, taking one of the most popular summer snacks and working it into innovative new menu...

Wendy’s is celebrating America’s love of the soft pretzel with its most anticipated product in recent history. The Pretzel Bacon Cheeseburger is a blend of three iconic American favorites—soft pretzel, bacon, and cheeseburger—and the marketing...

July 2013

Could the dollar menu soon be a thing of the past? It’s possible, according to findings from market research firm Phoenix Marketing International. A new study from the firm finds that customers don’t mind paying higher prices at restaurants as long as there’s a perceived value...

Wendy’s is once again bringing bold innovation to the quick service restaurant (QSR) category with one of its most anticipated offerings of the year – the Pretzel Bacon Cheeseburger. This pub-style cheeseburger gained critical acclaim in test markets...

Joe Gordon has been promoted to senior vice president of supply chain at SpenDifference, a chain restaurant purchasing cooperative.

Gordon, who joined SpenDifference earlier this year, has more than 18 years of experience in his field. Most recently, he was vice president of supply chain...

This summer, both kids and parents alike are finding new menu items and interactive games in Wendy's Kids' Meals.

In addition, all Kids' Meals are available for $1.99 after 4 p.m.

"Mealtime is important for parents to spend with their children—even if it'...

Salad season really heats up starting today ... with the return of Wendy's most popular seasonal favorite: Berry Almond Chicken Salad.

Wendy’s launched a bolder, brighter, and more interactive Wendys.com, which—after a complete overhaul—is much more friendly for those on smartphones and tablets.

Wendy’s is giving fans another way to enjoy the Frosty with the new Wendy’sFrosty Waffle Cone.

“There is nothing better than a Frosty, and nothing worse than an empty Frosty cup,” says Liz Geraghty, Wendy’s vice president of brand marketing. “With the...

When it comes to late-night quests for food, eight in 10 Millennial males said they want good food—not just any food, according to a recent survey conducted by Braun Research. The survey was a Wendy’s-sponsored telephone survey of 1,000 Millennial males in partnership with Braun...

May is National Salad Month and no other quick service chain has more reason to celebrate salads than Wendy’s.

April 2013

Small portions are very big these days.

Many 2013 trend predictions determined that small plates and snacking are expected to be popular among chefs and restaurant operators this year. While diners are still eating during the traditional meal times—breakfast, lunch, and dinner...

Wendy’s restaurants in the New York Tri-state area recently presented checks totaling $68,017.67 to three organizations providing disaster relief for Hurricane Sandy victims. 

Long Island Cares Inc. the Harry Chapin Food Bank, Hurricane Sandy New Jersey Relief Fund, and the...

After two years of planning, trials, tests, retooling, and finding a vendor willing to spend millions on a new ingredient, Wendy’s is rolling out its latest offering: Flatbread Grilled Chicken Sandwiches.

The Smoky Honey Mustard and Asiago Ranch limited-time offers hit stores...

March 2013

Not that long ago, consumers visited limited-service restaurants mostly for items such as burgers, fried chicken, french fries, and sandwiches. But in the past two decades, salads have become an integral part of quick-service and fast-casual menus, now showcased as a prominent entrée on many...

March 2013

More women enter the foodservice industry every year, and they’re being met with a growing wealth of experience and support from which they can draw. A number of networking and leadership development groups have taken on the task of providing stronger gender diversity at all levels of the...

According to Restaurant DemandTracker, a recent survey of restaurant customers in the United States, households with younger kids are much more likely to seek out restaurants with kid-friendly menus, and many of those consumers are looking for healthier food items on the menu for their families...

WyckWyre, the online hiring system specific to the food and hospitality industry, celebrated its 110,000th applicant to use its system to apply to one of its many restaurant and/or hotel employers last week.  

WyckWyre, which launched in May 2010, advertises all positions...