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The Real Connection
Brands invest in complex metrics to establish the real value of their social media channels.
Operators roll out more nutritious breads to appeal to health-conscious consumers.
Sign of the Times
Wendy’s brand revamp serves as an industry case study for how traditional quick serves must embrace change.
Wendy’s Lends Its Voice to Adoption
Brand spotlights its longstanding work with adoption and foster care.
Courting Calorie Counters
Making it easier for customers to watch their weight can be smart business.
A New Face for Quick Service
The rapidly growing Hispanic population is causing a major shakeup in the limited-service business.
The Big Cheese
A bevy of cheese varieties livens up sandwich options.
Value Isn’t Cheap
Study shows customers care more about value than price.
Small Portions a Big Idea
Little servings give diners an opportunity to control health, value, and variety.
Salads mix wide variety of ingredients to tempt diners.
The Green Battle: Real Efforts vs. Consumer Perceptions
Some brands, like Wendy's, are perceived by consumers to be much more green than they actually are, while others, including Starbucks, are more green than consumers think, a new study says.
Ninety-Six Wendy's, One New Back-Office System
Carlisle Corporation implements Syrus Restaurant Information Services to reduce food and labor costs, among other things.
Wendy's Doing Its Part to Help Haitian Children
With help from the Dave Thomas Foundation for Adoption, donations will be collected from employees and customers to help orphaned children.
Auction Scores Big for Foundation
WAND Corporation raises more than $80,000 for the Dave Thomas Foundation for Adoption at auction held during Wendy's 2009 Convention.
Arby's President Leaving Company
Tom Garrett leaving position he'd held since September 2008; Roland Smith, president and CEO of Wendy’s/Arby’s Group, to assume position on interim basis.
WD Partners Hires Former Wendy's Exec
Mike Watson will lead WD SRE, the operations engineering group for the restaurant development firm.
Wendy's International Chooses POS for Franchisees
Decision to go with WAND NextGen POS follows two years of collaboration between franchisees, WAND, and Wendy's.
First of Many Planned Wendy's Opens in Singapore
First of 35 planned units opens in Lau Pa Sat Festival Market.
Another Wendy's Franchisee Switches to SecureConnect
RDR Foods chooses solution from BHI Advanced Internet in order to simplify PCI compliance.
Wendy's Approves Panasonic, WAND
POS solutions approved for franchisees nationwide.
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