Quick service restaurants roll out smart phone app payment options for customers

McDonald’s, Burger King, and Wendy’s all experimenting with mobile payments.

Pizza Patron is a fast food brand leveraging Hispanic growth and expertise.
March 2014

The rapidly growing Hispanic population is causing a major shakeup in the limited-service business.

Wendy's to offer Double Stack cheeseburger, Junior Bacon Cheeseburger, and Crispy Chicken Sandwich for 99 cents each.
Nestle Nesquik will also be available at all U.S. locations.
In celebration of Labor Day, Central Florida Wendy's locations will give free Double Stacks for a year to the first 50 dine-in customers.
The National Advertising Division found that the company can support its "Always fresh, never frozen" advertising claim despite Burger King's challenge.
NAD determines advertiser can support ‘Fresh, Never Frozen’ advertising claims.
Sales increased 4.6 percent to $291.3 million for Company-owned restaurants and franchise revenues increased 4.4 percent to $42.9 million.
Eat This, Not That! authors grade 43 national chains; 6 receive an "F."
Four potato chip makers promised to slash levels of cancer-causing acrylamide in products over three-year period.
Wendy's announced more than $1.7 million was raised for the Dave Thomas Foundation for Adoption.
The second annual Father's Day Frosty Weekend supports the cause of foster care adoption.
Unlike the traditional product, the new Frosty Shakes are topped with whipped cream and a cherry and are served with a straw.
Wendy's offers employees up to $23,300 in financial reimbursement and six weeks of paid leave per adoption.
PETA president Ingrid E. Newkirk has written a letter to Triarc executives urging the company to move Wendy's away from using eggs from caged birds.
After two failed attempts, Triarc will purchase Wendy's for $2.34 billion.
Steve Farrar will be responsible for improving restaurant operations at company and franchise restaurants beginning April 14.
Three new chicken wraps debut on the Wendy's menu this week. Each will sell for $1.49.
The Southwest Chicken Caesar Salad will be brought back as a limited-time offering during April and May.
Two new franchisees will build and operate more than 60 restaurants over the next seven years.
The bold sandwich features six strips of bacon on two hamburgers with two slices of Pepper Jack cheese, chipotle ranch sauce, and jalapenos.
Paul Kershisnik joined Wendy's in March 2007 as senior vice president of marketing strategy and innovation.