After six months of intense competition among more than 700 Whataburger restaurants, Whataburger crowned its three “WhataGames” victors in a ceremony last night. Whataburger #790 from San Antonio emerged as the WhataGames 2013 Champion, while Whataburger #669 from Laredo, Texas, took home the Silver medal and Whataburger #982 from Pflugerville, Texas, won the Bronze medal.
At the Whataburger Family Convention, a biannual gathering of more than 2,000 Whataburger attendees, CEO Preston Atkinson announced Whataburger will launch into retail sales for the first time by bottling its popular line of condiments—Fancy Ketchup, Spicy Ketchup, and Original Mustard—making them available exclusively at all Texas and Mexico H-E-B stores this summer.
H-E-B will also add a new product based on Whataburger’s iconic brand, called Whatafries.
Whataburger announces the 21 restaurants that emerged as finalists in the company's "WhataGames" competition, a unique and spirited contest designed to test the skills of Whataburger team members in three categories: operations, corporate history, and customer service. Whataburger added another twist to the competition - each finalist team has designated a nonprofit organization of their choice, and fans can vote on Whataburger's WhataGames Facebook tab until Thursday, April 18, for that restaurant and its designated nonprofit organization.
Whataburger’s new Monterey Melt burger, available for a limited time includes two 100 percent beef patties topped with Monterey Jack and American cheeses, grilled onions, and peppers, and Whataburger’s new Jalapeño Ranch sauce.
Whataburger has announced the 21 restaurants that have emerged as finalists in the company’s “WhataGames” competition, a unique and spirited contest designed to test the skills of Whataburger team members in three categories: operations, corporate history, and customer service.
WhataGames is a company tradition and a part of Whataburger’s ongoing commitment to deliver a “What a burger!” experience to customers every time.
In response to customers’ overwhelming love for the condiment, Whataburger is bringing back its popular Spicy Ketchup. Beginning March 4, 2013, customers will be able to enjoy Spicy Ketchup for a limited time with their favorite Whataburger entrées.
In a recent survey of restaurant customers in the United States, when it comes to identifying what drives loyalty for restaurants, the most commonly cited factors in determining which quick-service restaurant is visited most often are good value (58 percent), convenience (57 percent), low prices (53 percent), and fast service (51 percent).
Great-tasting food is only the eighth-most important factor in driving loyalty in this segment.
This holiday season, Whataburger will honor a series of “Hometown Heroes” who give back to their communities. Honorees will be treated to a hearty breakfast for themselves and 20 close friends. Whataburger Facebook fans are invited to nominate everyday unsung heroes who are making a difference in their local community and deserve to be recognized.
Whataburger announced that six executive team members have been promoted to new leadership roles within the company. These individuals previously held leadership roles at Whataburger and will take on expanded duties and responsibilities in each of their respective positions.
Clifton Rutledge, who has served as Whataburger Restaurants chief operations officer, will take on the new role of senior vice president and COO of Whataburger Restaurants.
Talk about loyal fans. On August 8, Whataburger's biggest fans, Karl and Carol Hoepfner--retired Air Force Master Sergeants from Rockport, Texas--completed their record-setting tour of every Whataburger location in the country (729 stores in 10 states).