Which Wich

The Growth 40

Aside from all being west of the Mississippi River, Denver; Waco, Texas; and Yuma, Arizona, have seemingly little in common. One is a thriving cosmopolitan metro nestled on the rim of the Rocky Mountains; one sits in the shadow of much larger and more heralded Lone Star markets; and the other perches quietly on the nation's southern border.

Each has its own charm and character, but all share one distinction: high potential for quick-service restaurant growth, according to QSR’s third-annual Growth 40 report.

Stop Rewarding Your Crew with Cash

To an outsider, rewarding employees for a job well done seems to be simple. You could give them a cash bonus, buy them a gift card, or, if they’ve done really well, send them on a much-deserved vacation.

But operators are finding that these incentives aren’t so easy to leverage for the benefit of their brands. Instead, many are turning to branded debit cards as a way of saying “thanks” to their best employees.

Which Wich Spreads Joy to Children’s Medical Center

Which Wich brought a little Thanksgiving joy to children this week.

Children's Medical Center of Dallas received boxed lunch turkey wiches on Monday, Nov. 21, in celebration of the Thanksgiving holiday. As we embark on this holiday season, Which Wich wants to take the time to remember what the vibe is all about.

While many enjoy the blessings of food, friends, and family, Which Wich knows the vibe is dimmed for many of its littlest fans. Which Wich hopes the turkey wiches bring a little bit of home to Children’s Medical Center.

The 10 Best Franchise Deals

For some, it’s an average sales-to-investment ratio nearing 2:1, dedicated corporate support that helps franchisees succeed, or a distinctive niche that carries marketplace allures.

For others, a good franchise deal boasts recent growth despite the nation’s economic woes, stable leadership that ensures consistent strategy, or consumer satisfaction ratings highlighting consumer interest.

Battling Back Against Winter

Quick serves find ways to fight off the winter blues as signs of spring approach.

Since mid-December, seven major snow storms have hit states all over the U.S., from the Northeast to the West Coast and everywhere in between.

This bleak weather “has literally dimmed the bulb on the restaurant business pretty much across the board,” says David Crane, CEO of BlueSky Local, a slow sales response solution for restaurants.

BlueSky’s research finds that almost 75 percent of surveyed restaurant owners report that changes in weather result in at least a 10 percent sales decrease.

Which Wich Franchisee Goes Way of the Monkey

MonkeyMedia Software, a provider of Web-based software, strategy, and education services for multiunit restaurant operators, announced that S.M.A.R.T. Restaurant Group will deploy MonkeyCatering to 11 franchised Which Wich units to enable increased operational control over the company’s catering business. The “2010 Which Wich Franchisee of the Year,” S.M.A.R.T. Restaurant Group delivers on Which Wich’s reputation as a highly interactive fast-casual restaurant serving a variety of over 50 ‘wiches’ and 60-plus toppings at more than 130 locations across the U.S.

Which Wich Wiches Get Bigger

Which Wich Superior Sandwiches recently unveiled two larger sandwich sizes—10.5 inches and a 14-inch Superwich—to  complement its classic 7-inch sandwich. In addition, Which Wich added a 32-ounce plastic stadium cup to offer guests a larger beverage option.                                                  

Four New Units in a Week: Sign of the Times for Which Wich

For some brands, opening four stores in one week is no big deal. But for Which Wich Superior Sandwiches, a Dallas-based chain that was founded in 2003 and franchised in 2005, four stores in one week is a sign of its explosive growth.

The last of the four stores to open this week was the 121st for Which Wich, which plans to open another five units before the year is over. This week’s openings included new stores in Snellville, Georgia; Georgetown, Texas; Denver; and Houston.