Wingstop Tries Its Hand at Chicken Sandwiches

Wingstop announced that, after building its success with chicken wings, it is now taking on the chicken sandwich. The national chain that specializes in made-to-order chicken wings is expanding its menu to include its original version of the chicken sandwich: Gliders.

Made with a three-ounce boneless, all-white-meat chicken breast, then coated in Wingstop’s proprietary seasoned breading, the sandwich is cooked to order and served on a fresh-baked yeast roll with pickle slices. It can be sauced and tossed in any of the nine Wingstop proprietary flavors, or can be served plain.

Locked Down

The NFL lockout, which threatens the 2011 season, has quick-serve operators wary of a potential sales hit.

Billionaire owners, millionaire players, an increasingly disenchanted fan base, mounds of legal speak, and segments of the quick-service industry wondering what it all might mean to their bottom line—it’s a recipe for a dish many restaurant brands would rather not make.

The National Football League (NFL) lockout is under way, though, with owners and players battling over salaries, revenue sharing, and financial transparency—contentious issues that could postpone the 2011 season or even spur game cancellations.

Sales Keep Rising at Wingstop

Wingstop announced that same store sales for the first quarter are up 2.5 percent over the same quarter last year.  

The 480-unit chain sold more than 5 million wings on Super Bowl Sunday—a record for the company—opened six new stores, and awarded development agreements for 31 new locations since January. Additionally, the company’s international spokesman, Troy Aikman, joined the Wingstop Board of Directors in February.

Franchisee Will Bring 20 Wingstops to Baltimore-D.C.

Wingstop is expanding throughout the Baltimore-Washington Corridor. The company, which has experienced more than seven years of same-store sales increases, recently signed a development agreement to open 20 new stores in the area over the next several years.

Business partners Rahim Kurji and Bidjaan Kassam have signed a 20-store development agreement and expect to open four locations in Baltimore and Washington, D.C., this year.

Wingstop Sweetens the Deal for Prospective Franchisees

As part of an aggressive national expansion campaign, Wingstop announced a franchise incentive program designed to help new and existing franchises open more Wingstop restaurants nationwide.

The program is the first time the fast-growing wing chain has offered franchise incentives and is designed to attract more multiunit owners.

Wingstop Lands its First Location in Queens

Wingstop today announced it has opened its first location in Queens, New York. The store, located at 31-14 Steinway Street in Astoria, is owned and operated by franchisee Mac Khahera.

With a sole focus on cooked-to-order chicken wings, the Wingstop menu features traditional and boneless wings sauced and tossed in nine proprietary flavors including Original Hot, Lemon Pepper, and Garlic Parmesan, and side dishes such as fresh-cut, seasoned fries.

Wingstop: The Official Wings of the L.A. Lakers

The Los Angeles Lakers and Wingstop, the chicken wing chain that has sold over two billion wings, announced a sponsorship in which Wingstop will be the Official Wings Of The Los Angeles Lakers.

The three-year agreement gives Wingstop name and logo rights for use in advertising materials, placement on the Lakers website, and promotional display mentions on the STAPLES Center LED signage during all Lakers regular season home games.