May 24, 2013

2011 Drive-Thru Study: Historical Order Accuracy

The benchmark group includes the top six performers over the life of the study—Burger King, Chick-fil-A, Krystal, McDonald’s, Taco Bell, and Wendy's—plus a regional chain that has also performed well historically. This year that chain is Del Taco, although QSR and Insula will rotate that selection in future years. Below are the historical performances of the benchmark group.

Click the header rows to sort the data by year.

Chain	1998	1999	2000	2001	2002	2003	2004	2005	2006	2007	2008	2009
Krystal	76.92	78.26	65.17	66.3	76.19	81.36	90.2	95.5	92.8	94.6	94.55	94.4
McDonald’s	83.39	83.84	75.08	74.86	88	84.41	85.6	86	91	90.4	94.46	90.4
Burger King	83.56	82.36	77	82.02	88.14	88.04	88.2	91.7	91.8	92.3	93.62	90.1
Del Taco	61.76	74.39	77.41	88.61	84.42	88.95	92	93.7	94.5	91.5	95.12	90.8
Taco Bell	83.9	80.56	79.87	84.83	88.86	90.14	89.2	91.5	93.3	89.8	91.94	93.1
Wendy’s	83.8	84.6	80.7	83.0	90.5	86.2	88.3	88.9	90.8	89.5	92.0	89.3
Chick-fil-A	81.67	88.14	83.81	82.43	92.86	97.3	94.4	93.4	98.1	95.2	97.06	96.4