Quick service restaurant brands appeal to Hispanic cusomters through advertising.
Industry News
A teenage boy lounges on a couch with Jack in Box—the puppet-like mascot for the San Diego, California–based chain. They talk about what dinosaurs they’d like to be while promoting the Chick-n-Tater Melt Munchie Meal. The ad seems pretty standard—except that the dialogue is entirely in Spanish....
Industry News
While traditional Fenway Frank hot dogs continue to be bestsellers at Major League Baseball (MLB) games nationwide, Aramark is rolling out some new offerings for this year’s MLB season to stay on trend with consumer tastes. This year, Aramark is adding gluten-free stands in three stadiums that will...
Upstart quick service dessert brand CREAM serves premium ice cream sandwiches.
Emerging Concepts
A homemade treat made for neighborhood kids has become a growing dessert concept in California that chief operating officer Jim Ryan expects the rest of the country to be screaming for in the next decade. Screaming as in, “We all scream for ice cream.” But not just ice cream. Cookies, too. CREAM is...
Quick service brands earn customer loyalty through charity campaigns.
Industry News
The quick-serve business is known for its philanthropy; operators are frequently assisting one charitable organization or another. Doing charity work helps a business connect with its community, give back to those in need, and foster personal relationships with customers. But there is another...
Quick service brands invest in company culture and philanthropy to make business about more than money.
Charitable Giving
Jeff Sinelli never thought he’d end up in the Guinness Book of World Records. And he’s not so sure it’s something he’ll make a habit of pursuing. But he’s there now, along with hundreds of his employees and franchisees from Which Wich, the sandwich brand he founded in 2004, where he serves as CEO...
Portland Oregon quick service restaurant franchise owner pays fair wages.
Franchising
By the time Steve Foltz was 24, he was the district manager of five Rax restaurants, and in 1989, Foltz became a partner with brothers Tom and John Whittaker and started the franchise company Cinnamon Bums. To date, the company owns 19 Jamba Juice units and three Cinnabons in Oregon and Washington...
Industry News
In response to the growing consumer concern around sustainably sourced foods, U.S. retailers, cattleman, restaurant operators, and nonprofits have formed the U.S. Roundtable for Sustainable Beef (USRSB). The diverse group will represent various viewpoints from across state and industry lines. “This...
Read Full Story // read more about: GRSB, Sustainability, USRSB
New celebrity driven quick service brand serves customized veggie bowls in DC.
Industry News
Esteemed chef José Andrés, famous for fine-dining restaurants like the Bazaar and Zaytina, entered the limited-service sphere with the Washington, D.C., fast-casual concept Beefsteak, which opened in March. Don’t be confused by the name, though. What sounds like an homage to red meat is really a...