Quick service brands invest time and money into philanthropy and charity.
Charitable Giving
Different quick-service companies have different strategies driving their philanthropic initiatives. For some, fighting hunger is a natural fit, whether through donating meals or raising funds. Others give away their time and their money to causes like multiple sclerosis research or literacy...
Quick service restaurant brands open stores in new real estate opportunities.
In the Store
As president of Ohio-based Marco’s Pizza, Bryon Stephens oversees a 600-unit chain poised to add 175 units this year. That rapid growth provides Stephens dynamic insight into one of the more pressing problems facing today’s growth-focused quick-service brands: real estate. “To label [today’s real...
Quick service executive Dan Kim helped pioneer modern day fro yo movement.
Start to Finish: What Inspires Execs
I always remember having an interest in the quick-serve industry, and branding in general, before starting Red Mango in 2006. It was definitely a risk, as I had no prior restaurant experience, but that was a constant source of motivation for me, personally. I wanted to be a founder of a brand and...
North Carlina quick service restaurant has in house brewery and premium burger menu.
Emerging Concepts
Since opening in March 2011, Bull City Burger & Brewery has become a hit in downtown Durham, North Carolina, a line routinely extending out the door for the eatery’s built-to-order burgers crafted from pasture-raised beef and award-winning beers. Bull City principal Seth Gross, a Culinary...
Quick service restaurant brands appeal to Hispanic cusomters through advertising.
Industry News
A teenage boy lounges on a couch with Jack in Box—the puppet-like mascot for the San Diego, California–based chain. They talk about what dinosaurs they’d like to be while promoting the Chick-n-Tater Melt Munchie Meal. The ad seems pretty standard—except that the dialogue is entirely in Spanish....
Industry News
While traditional Fenway Frank hot dogs continue to be bestsellers at Major League Baseball (MLB) games nationwide, Aramark is rolling out some new offerings for this year’s MLB season to stay on trend with consumer tastes. This year, Aramark is adding gluten-free stands in three stadiums that will...
Upstart quick service dessert brand CREAM serves premium ice cream sandwiches.
Emerging Concepts
A homemade treat made for neighborhood kids has become a growing dessert concept in California that chief operating officer Jim Ryan expects the rest of the country to be screaming for in the next decade. Screaming as in, “We all scream for ice cream.” But not just ice cream. Cookies, too. CREAM is...
Quick service brands earn customer loyalty through charity campaigns.
Industry News
The quick-serve business is known for its philanthropy; operators are frequently assisting one charitable organization or another. Doing charity work helps a business connect with its community, give back to those in need, and foster personal relationships with customers. But there is another...