May 21, 2013
Denise Lee Yohn: QSR’s Marketing Guru

Q: You've got a popular concept with a few locations in one market, and you're looking to expand into a new market. What's the best way to do so? A: Expanding into a new market can be both risky and rewarding, but there are a few ways you can increase your odds of success.

Read Full Story // read more about: Marketing, Growth
Industry News

Pita Pit was doing NCAA bracket-style competitions before they were even popular—this year, that is. In November, the healthy pita chain kicked off the Battle of the Pita Pits contest, which pitted fans across the nation against one another for a chance to win free pitas by showing loyalty to their favorite Pita Pit location.

Industry News

Atlanta-based Concessions International (CI), a leading foodservice concessionaire with operations in airports across the United States,announced the promotion of LeMonica Hakeem to vice president of business development. Hakeem has worked in a variety of roles within CI and sister company HJ Russell & Company over the past 12...

Industry News

McDonald's is adding a new chicken offering to its menu, the new Premium McWrap, which will roll out to restaurants nationwide. The new tortilla-wrapped entree features fresh vegetables, grilled or crispy chicken breast, and signature sauces like seasoned rice vinegar, sweet chili, or creamy garlic. The wrap is served in a handheld...

Promotions

In the last several years, as consumers have become savvier and more educated about the food they eat, words like fresh , local , and artisanal have become the norm in the foodservice industry. But with many companies throwing these terms around seemingly at will to try to differentiate their brand and resonate with customers,...

Health

The spotlight on healthy eating is growing brighter, and now even the youngest eaters are taking notice. A recent study by children’s research firm KidSay and The Marketing Store Worldwide (TMSW) showed the majority of children ages 5–11 think they are healthy eaters, with more than 80 percent of kids saying healthy eating...

Alan Philips: Trends to Watch

There is gold in them fruits. Once upon a time long ago, in 1996, Doug Green happened upon a storefront in New York’s East Village. He was young, passionate, spiritual, and committed to his dreams of owning a super-high-quality juice bar. That year he opened Liquiteria and became the original “juice-apreneur,” a...

Industry News

Tropical Smoothie Café in Tampa, Florida, will be the backdrop for Animal Planet’s hit reality television program, "Tanked," as the show returns with new episodes beginning Friday, March 22, at 9 p.m. ET/PT. "Tanked," an Animal Planet original series, highlights the most outrageous builds each week for those...

Fast casual brands attract customers with alcoholic beverage programs
Buying into Booze

Fast-casual restaurants were once able to claim premium food, modern décor, and all-around upscale service as hallmarks of their category. But with more quick-service chains retooling in those areas to compete for post-recession consumers, fast casuals have been left to search for new ways to...

Corner Bakery's new menu items use fresh ingredients to offer premium quality.
The Corner of Innovation

In a push to distinguish itself from growing competition in the fast-casual bakery-café space, Corner Bakery Café is doubling down on menu innovation.

The 22-year-old, Dallas-based chain recently leveraged its high-quality kitchen equipment and capabilities, as well as more than 40 fresh...

Superfoods like whole grains and oatmeal offer healthy menu alternative.
The Other Side of Super

Superfoods have swept the culinary world into a frenzy, enticing consumers with a taste of the exotic and courting them with nutrition and functionality, to the point where restaurants across the country are trying to stake a claim in this fledgling movement.

Quick-service restaurants are...

Tin Drum Asia Cafe used equity firm investment to stay debt free in growth.
Striking Gold

Steven Chan’s business was at a crossroads last year. His Atlanta-based fast casual Tin Drum AsiaCafé launched in 2000, sold its first franchise in 2001, and was growing slowly due to Chan’s determination to keep it debt-free. At the beginning of 2012, Tin Drum had 10 franchises in...

Operators must protect their quick serve business from credit card fraud.
How to Prevent Credit Card Fraud

Every merchant that accepts credit and debit cards is required to be compliant with the Payment Card Industry (PCI) Data Security Standards (DSS), whose next set of standards will be released in October 2013. Yet despite these compliance requirements, the food and beverage industry had the...

Twitter cofounder Jack Dorsey is innovativing the POS space with Square.
Can Square Change POS Forever?

Jack Dorsey, who cofounded Twitter and Square, was raised by parents in the quick-service industry. His father owned a pizza restaurant, and his mother ran a coffee shop.

It’s little surprise, then, that Dorsey’s latest initiative with Square is to broaden its use within quick...

McAlisters Deli franchisee says casual dining experience helps in quick service.
What You Can Learn from Casual Dining

David Blackburn has been in the foodservice business his entire adult life. Since 1979, the McAlister’s Deli franchisee has cataloged more than 25 years of experience in the casual-dining sector, spending 16 of those as regional vice president of operations at O’Charley’s....

The Boston Fire Department was treated to free meals at Firehouse Subs.
Nurturing Boston

As soon as he learned about the April 15th Boston bombings, Dave Tucci, the New England area representative for Firehouse Subs’ DMA, called the Firehouse franchisee closest to the bombings.

Tucci was relieved to find out that all employees at Firehouse’s Copley Square location...