Mega successful quick service brand Chipotle thrives on sustainable and socially responsible operation.
Fast Casual
When classically trained chef Steve Ells opened his first Chipotle in Denver in 1993, he probably wouldn’t have believed that the brand was set up for such enormous success. After all, he was executing a high level of fast food that was nearly unheard of, had modest financing to get his business...
Quick service brands manage food waste as sustainable and cost saving measure.
Sustainability
For the first time ever last year, food waste reduction made it onto the National Restaurant Association’s (NRA) “What’s Hot” list, landing at No. 9. The topic’s rise in popularity could be due to the fact that food prices have been increasing, going up more than 5 percent in 2014 alone, according...
Quick service operators deliver menu items through partner programs.
Web Exclusive
Delivery has suddenly become trendy. Once the specialty of pizza parlors and sandwich shops, the idea of transporting food to consumers’ front doors and workplaces is being embraced or tested by a range of quick-service and fast-casual restaurants. In the past year, chains as diverse as Panera...
Industry News
Last week when Matthew Corrin wrote an open letter to newly minted McDonalds CEO Steve Easterbrook, he wasn’t looking for a media blitz. Rather Corrin, who is the founder and CEO of Toronto­–based Freshii, says he genuinely wanted—and still wants—the fast-food giant to consider his proposal. In the...
Quick service owners and franchisees need to negotiate who owns historical data.
Outside Insights
Are you shopping for new restaurant performance management solutions? Whatever your reasons or your needs are, before you start shopping, you will want to give some thought to who owns your historical data. It may not be you—and that can significantly impact your business. These days, good...
New York City based quick service concept offers Maine lobster influence in fast casual setting.
Emerging Concepts
A craving for Maine lobster rolls used to mean choosing between a high-end fine-dining restaurant and a roadside shack. But thanks to Luke Holden, a fast-casual option is now available in several East Coast markets. Holden has opened outlets of his lobster roll concept, Luke’s Lobster, in New York...
Quick service operators leverage brand advertising terms to improve visibility.
Denise Lee Yohn: QSR's Marketing Guru
Q: What’s the difference between advertising and branding? A: I fielded this question during a recent podcast interview for small-business owners. It was surprising to me because advertising is very different from branding, and I’ve always thought everyone understood that. But I realize that people...
Industry News
Sushi might be a popular fast-casual or carryout option, but it’s hardly conducive with on-the-go grubbing. Between chopsticks, soy sauce, and easily jostled fillings, the dish has always had certain limitations with portability. Enter the sushi burrito. Two fast-casual concepts—Sushirrito in the...
Fast food brands discover restaurant design can affect customer behavior.
A study sponsored by CKE brand Hardee’s revealed a correlation between a restaurant’s interior design and its customers’ healthy dining habits.While the study, “Music & Light,” was conducted at Cornell University’s Food and Brand lab in Ithaca, New York, in 20
Quick service restaurants discount to attract new, price conscious customers.
Q: Other restaurants seem to be moving away from 99-cent-and-under value menus. So what is the right discounting strategy? A: True, McDonald's has replaced its Value Menu with the Dollar Menu & More, and Wendy's 99 Cent Menu has been reconceived as the Right Price Right Size menu.
Restaurant operators know that establishing strong relationships with vendors is
Richard Leivenberg, executive vice president for Jody Maroni’s Sausage Kingdom in Venice, California, knows a thing or two about relationships.
QSR donut concept franchise owner uses leadership skills gained on Mt Everest.
Jeff Gottfurcht summited Mount Everest on May 14, 2011, at 6:10 A.M.
QSR brands plate fresh and natural ingredients to improve health and nutrition.
Fresh has become a mantra of the restaurant industry these days, and there’s nothing that conveys fresh better than using raw items, particularly fruits and vegetables.
QSR brands partner with equity firms to finance restaurant unit growth.
Equity relationships are intended to be mutually beneficial, with the brands and their private equity (PE) partners both contributing—and both reaping the rewards. But brands may not know what to expect from the partnership as it matures.