Industry News
Looking for an edge against its quick-serve rivals, Burger King is introducing healthier french fries, dubbed “Satisfries,” today at all of its 7,200 U.S. outlets. Satisfries contain 40 percent less fat and 30 percent fewer calories than traditional fries, and 25 percent less fat and 20 percent fewer calories than standard...
Quick serve restaurants can use public relations smarts to grab media attention.
Denise Lee Yohn: QSR’s Marketing Guru
Q: What does it take to get good publicity for my company? A: Just like every other marketing tactic, public relations has undergone significant changes in recent years. No longer can you simply send out a catchy media advisory and expect to get press coverage for your news.
Read Full Story // read more about: Marketing, Promotions
Four in five customers would avoid a restaurant if the bathroom is dirty.
Outside Insights
As the quick-service market becomes more hypercompetitive, many brands are upgrading their brick and mortar facilities as a means of improving the consumer experience and differentiating themselves from the competition. Within the last three years, industry behemoths including McDonald’s, Wendy’s, and Burger King have...
Read Full Story // read more about: Design, Consumer Trends
Blaze Pizza has 150 units in the pipeline.
Competition
All Rick and Elise Wetzel wanted was to have some pizza for lunch.
Viral video campaigns like Smithfield's build marketing campaigns online.
Social Media
At Arby’s, it was “legendary detective” Bo Dietl delivering a meat slicer to a competitor’s drive-thru window, reminding viewers and Arby’s fans that many competitors don’t slice on site. At Quiznos, it was a look-alike of famed gymnastics coach Béla Károlyi rating its Chicken Bacon Dipper sandwich as...
Subway's new payment processing program saves franchisees millions of dollars.
In the Store
Many brands are happy to leave credit-card processing to the pros, but sandwich chain Subway is going against the grain. The brand’s Independent Purchasing Cooperative (ipc), its purchase and supply chain management arm, recently brought all payment processing in house.
Industry News
Thirty-five years ago, Taco Cabana opened its first restaurant in Midtown San Antonio. Soon, that original location will be the center of attention as Taco Cabana celebrates 35 years as the “Original Mexican Patio Café” and the grand re-opening of its newly remodeled first location.   To commemorate the milestone, Taco...
Zaxby's new Cobb Zalad offers premium fast casual menu item for a higher cost.
Industry News
The fast-casual category has been the fastest-growing restaurant segment over the past two years, according to market research firm Technomic, as operators in the category continue to effectively balance higher-quality, convenient foods with a more upscale environment. This success has come even as fast casuals offer higher price points...
A Maui Wowi quick service franchisee keeps his day job while running restaurant.
Balancing Act

Franchisees entering the quick-service space might not need to quit their day job, after all.

A high school teacher for going on 11 years, Chad Knee recently ventured into the quick-serve industry with fruit smoothie and coffee retailer Maui Wowi Hawaiian, opening his first unit in June....

Auntie Anne’s invests in tomorrow’s talent.
Promise for the Future

Forget the age-old stereotype of teens being more interested in schlep than success. Auntie Anne’s corporate executives and franchise partners have seen first-hand that there is promising business potential in today’s high-school students.

Fifty teens at the brand’s...

Quick serves can improve and innovate menu items with bold spices and flavors.
The Art of “Right-Spicing”

Sometime in the late 1990s, I was in Albuquerque with a sweet tooth and a few extra minutes before my flight. Working my way through a busy retail area, I happened upon a hole-in-the-wall pie shop offering what were, at the time, some of the most unusual pastries I’d ever seen or heard of...

Artisanal bread maker La Brea rebranded to expand vision for foodservice future.
Rising to the Occasion

La Brea Bakery rebranded itself for the first time in 25 years, updating its logo, packaging, and café to reflect its expanding vision while also doubling down on its commitment to supply fresh bread both to foodservice companies and consumers.

La Brea, which was originally built to...

Quick service brands enhance nutritional profile of favorite foods like pizza.
A Picture of Health

Fast food gets a bad rap. The industry is actively cutting back on calories, sodium, trans fats, high fructose corn syrup, and other ingredient components that are detrimental to nutrition, but consumers and watchdogs alike are still quick to point fingers when the nation’s health woes...

Quiznos and Sbarro both filed for bankruptcy to relieve debt.
Quiznos & Sbarro: What Went Wrong?

Quiznos and Sbarro this month became the latest two quick-service chains to file for bankruptcy, the result, experts say, of not being able to keep up with the growing competition in their respective categories.

Quick service restaurants hire summer workers for popular seasonal job.
It's Hiring Time

On the heels of the latest jobs report, which revealed that restaurants added more than 30,000 jobs in March—the 49th consecutive month of growth for the industry—limited-service operators are well positioned for the incoming summer season.

Quick service concepts like Rise in North Carolina are accepting bitcoin money.
Are Bitcoins Legit?

Despite controversies surrounding the virtual currency bitcoin, a growing number of quick-serve restaurants, bakeries, coffee shops, and bars are allowing their customers to pay for their food and beverages via the digital currency.

Bitcoins are a currency that is transferred directly...

Be Prepared to Clean and Disinfect Bodily Excretions

When vomit, diarrhea, or other bodily excretions mar the environment in a quick-service restaurant, a rapid, well-planned response is imperative. 

It’s essential to clean and disinfect the contaminated area promptly to prevent the spread of illness and protect the health of...