Industry News
Under new ownership for just two years, Lenny’s Subs is getting a facelift both in terms of appearance and menu. In its home base of Memphis, Tennessee, one company-owned store has already been overhauled. The new color palette features cool grays, reds, and blues rather than muted beiges and taupe...
Industry News
With a background in entrepreneurship, technology, and brand design, Tim Young and Scott Drummond set out to bring together the best elements of the quick service and fast casual segments into one concept that symbolizes the essence of the healthy and sustainable zeitgeist. The new project, dubbed...
QSR better burger leader Culvers thrives on customer service and family environment.
Competition
Sitting along the winding Wisconsin River in southern Wisconsin, the town of Sauk City was originally the site of an ambitious Indian village, one that an 18th century visitor called “the largest and best built Indian town [he] ever saw.” “It contains about 90 houses, each large enough for several...
QSR brands partner with equity firms to finance restaurant unit growth.
Finance
Equity relationships are intended to be mutually beneficial, with the brands and their private equity (PE) partners both contributing—and both reaping the rewards. But brands may not know what to expect from the partnership as it matures. Each relationship is different, but experts say productive...
Industry News
Ask anyone walking down the street to recite the Papa John’s slogan, and chances are he will answer without skipping a beat, “Better ingredients. Better pizza. Papa John’s.” Ask him to explain the “how” behind those words and the answer will be less eager. Papa John himself—founder and CEO John...
Big QSR brands invest in research and development labs to create new products.
Web Exclusive
Some savvy limited-service chains are suddenly taking very literally the long-held notion that fast food is a science. Both Wendy’s and Dairy Queen have recently opened new research labs aimed at better serving and better understanding their customers. The new Wendy’s lab, which the company calls...
QSR brands can build business and improve restaurant experience with these tips.
Denise Lee Yohn: QSR's Marketing Guru
Q: In a recent column you contrasted customer service and customer experience. I understand the difference now, but how should I work on my customer experience? A: So glad you asked! Customer experience is the new battlefield where the war for customers’ dollars and devotion is fought. And yet so...
California QSR franchisee invests in employees for strong job growth and promotion.
Franchising
When Farouk Diab immigrated to the U.S. from Israel in 1975, he secured his first job at a Wienerschnitzel Premium Hot Dogs in San Jose, California. Diab started as a janitor, but with a strong work ethic, he quickly climbed the company ladder to a managerial role. Recognizing Diab's dedication,...
QSR brand mascots give restaurants marketing tool for connecting with young generations.
The limited-service restaurant industry has a legacy of colorful mascots, from clowns to kings, walking hamburgers to cookies with faces, and cartoon bears to a certain Chihuahua with a penchant for Mexican fare.In its simplest application, a mascot can make a child’s birthday party more memor
Walt Disney World and Disneyland develop new premium menu items at QSR concepts.
Magic sort of loses its luster with age. Rarely does one find the right occasion to use the term magical as an adult—after a first date, perhaps, or to describe an experience at a concert or a vacation. There is one place, though, where—by design—the magic never seems to die.
Crises like inappropriate employee behavior could hurt a brand in the long run.
Ask any quick-serve operator who’s been through a crisis. He will be able to tell you the exact date, time, and day of the week the fate of his concept came under attack.
QSR donut concept franchise owner uses leadership skills gained on Mt Everest.
Jeff Gottfurcht summited Mount Everest on May 14, 2011, at 6:10 A.M.
QSR brands partner with equity firms to finance restaurant unit growth.
Equity relationships are intended to be mutually beneficial, with the brands and their private equity (PE) partners both contributing—and both reaping the rewards. But brands may not know what to expect from the partnership as it matures.
Chief executive of popular QSR chain shares core business values.
When I was 21 years old, I bought a pizza shop in New Castle, Ontario, and immediately became obsessed and passionate about the food industry. I remember seeing the writing on the wall as the big names in pizza made their introduction into the Canadian market.