Industry News
Maui Wowi Hawaiian is hitting the streets of Dallas-Fort Worth with a new mobile food truck to bring the party to the people. Franchise Owner Jason Sorrells is one of the first to embark on the new business model and has pulled out all the stops to turn his truck into a party on wheels. It will...
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Chipotle is improving the ingredients in its margarita beverage menu offering.
Industry News
Move over, rice and salsa; Chipotle will soon have agave nectar, lemon-lime juice, and Patron Silver tequila on its assembly line. The brand plans to bring premium margaritas to all locations with a liquor license—about 900 of them—beginning April 29. QSR got a sneak peak at the new margaritas last...
Industry News
Summer sweetness is now in season with two new sun-kissed and handpicked Key Lime treats from Krispy Kreme. Key Lime Cake and Key Lime Cheesecake Doughnuts are available through June 23, 2013, at participating Krispy Kreme U.S. and Canadian locations. Guests can enter for a chance to win a Krispy...
Industry News
The latest research from The NPD Group shows specific food or beverage ingredients do not significantly influence consumer choices of restaurant and menu items, although consumers express the desire for more nutritional information. According to the study, consumers are making a conscious effort to...
Restaurant operators can promote their brand using restaurant review websites.
Denise Lee Yohn: QSR’s Marketing Guru
Q: What's the right way to handle a negative online review? A: If you're like most restaurateurs, you're a perfectionist. So a negative review on Yelp or Trip Advisor can really sting. A particularly harsh comment can even prompt you to experience some of the stages of grief: denial, anger,...
Industry News
Chick-fil-A isn’t one to back down from a challenge—even one that’s self-imposed. That’s why, despite the fact that customers weren’t complaining about current salad offerings, the chicken chain decided to scrap its salad lineup in favor of three brand new options. “Salads are a product where...
Industry News
Baltimore Ravens Quarterback, Super Bowl MVP, and famous No. 5 Joe Flacco served up DQ $5 Buck Lunches to surprised fans at a Dairy Queen in Rosedale, Maryland, on Friday and joined Dairy Queen in presenting a donation to the Matthew J. Cheswick Memorial Fund. Cheswick, a student at Glenelg High...
Industry News
Wisconsin Milk Marketing Board (WMMB) recently recognized 12 Johnson & Wales University culinary students for their outstanding recipes incorporating Wisconsin Cheese. The contest, presented in conjunction with Johnson & Wales, challenged postsecondary culinary students to create a unique...
Food service operators open mobile carts and trucks to serve menu at events.
Taking This Show on the Road
Forget the rock-hard pretzels and suspicious-looking hot dogs that cart vendors were once known for. Nowadays, the mobile foodservice space is populated by specialty coffee concepts, gourmet popcorn carts, and Korean barbecue on wheels. And business is booming for these operators as they look to...
Fast food giant Burger King stirred up controversy with purchase of Canada brand Tim Hortons.
Burger King’s Big Move
In a move that shook the fast-food industry earlier this week, Burger King announced its official merger with Canadian coffee-and-doughnuts concept Tim Hortons. The new company, to be headquartered in Canada, will be the third-largest quick-service company in the world, with more than 18,000...
Quick service restaurants like Arbys launch charity events to raise money and awareness.
Fighting Hunger, One State at a Time
When Arby’s Hungry for Happiness mobile tour pulls into town, people notice. It’s hard to miss the fire-engine red semi truck and trailer emblazoned with a beaming young girl enchanted by a bite of giant watermelon. But the rolling outfit, on the streets in partnership with Share Our Strength’s No...
Fresh Bread
Bread may be the staff of life, but it’s really pretty basic: flour, water, yeast, and salt, or some sort of substitute for the latter two. However, the way these items are combined, as well as other ingredients that are added, can make a huge difference in taste and texture, as quick-service...
Fast food brands jump on board pumpking flavor trend with innovative menu items.
Beyond Pumpkin
Pumpkin has long reigned as king of the fall, but this year, limited-service brands are not just adding a pumpkin pastry and calling it a season. Instead, several quick-service and fast-casual concepts introduced non-pumpkin products and innovative spins on the pumpkin flavor, while also launching...
Fast food kitchens must protect restaurants against food borne illness.
How to Improve Your Food Safety
Stories surrounding food-borne illness outbreaks in national quick-service restaurant chains have become very common, with many national brands having suffered at least one major food-borne illness outbreak. Whether the cause of the outbreak is due to contaminated food or unclean surfaces, food...
Quick service restaurant brands hire workers by the season to cover busy times.
Always in Season
Running a quick-service restaurant often requires relying on seasonal employees who come from high school or college, or stay-at-home parents who work when school is in session. Many of these employees tend not to stick around for longer than a season, which means operators must constantly invest...