Superfoods like quinoa give quick serve operators a strong marketing tool.
Marc Halperin: Resident F&B Expert
Sit down and relax, Mr. and Mrs. Menu Developer. You look tense. Here, have a sip of this blueberry-kale-sun-dried-tomato-açai-green-tea-flaxseed smoothie I’ve just whipped up. It’s loaded with antioxidants, vitamin B, fiber, and lycopene. I think you’ll find it both restorative and refreshing....
Industry News
Leading foodservice equipment innovator and manufacturer Henny Penny Corporation has launched a new advertising campaign to spotlight the company’s equipment solutions, as well as the positive effects they can have on a restaurant’s bottom line. Dubbed the “Better Solutions” campaign and created by...
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Industry News
This year, the first-class industry publications, GVmanager and 24 Stunden Gastlichkeit, once again awarded the best in the industry with the BEST of Market 2013 at the Internorga fair in Hamburg on behalf of their readers. More than 2,200 decision makers from the hotel, gastronomy, and catering...
Industry News
Pineapple is the newest star in the Pollo Tropical kitchens, as the brand introduces its Tangy Pineapple Chicken Wrap and Tangy Pineapple Chicken Salad. The Tangy Pineapple Chicken Wrap features pineapple grilled with olive oil, cumin, and a hint of black pepper; marinated then flame-grilled...
Industry News
Sonic Drive-In in Valliant, Oklahoma, wants people to know, “Truckers Welcome!” This message scrolls across a large banner in front of the drive-in, and local franchisees, Tommy and Julie Dorries, have gone to great lengths to deliver a unique experience for truck drivers in a town that sees a lot...
Small portion menu items like sliders can pack many flavors into little bites.
Marc Halperin: Resident F&B Expert
For decades, the value proposition in quick-serve circles was pretty easy to capture in a catchphrase: More Is Better. Give those 18–34-year-old guys bigger burgers, burritos, sandwiches, and pizzas; super-size the drinks and sides; pile the toppings high; ladle on the extras, and you had a...
Industry News
Capture the delicious heritage of wild Alaska cod with new merchandising materials from the Alaska Seafood Marketing Institute (ASMI). Inspired by the tradition of Alaska's fisheries, this vintage-inspired creative evokes the energy and dedication that have been passed down for generations in...
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Small portions give customers control over health, values, and variety.
Menu Innovations
Small portions are very big these days. Many 2013 trend predictions determined that small plates and snacking are expected to be popular among chefs and restaurant operators this year. While diners are still eating during the traditional meal times—breakfast, lunch, and dinner—they are eating less...
Quick service restaurant executives run charity effort to raise funds for cancer research.
A Personal Connection
When Lori Newcomb found out she had stage III ovarian cancer last year, she made it her mission to learn more about the disease and help other women fighting the same battle. She sat down with her husband, Chris Newcomb, cofounder and CEO of Southern quick-service chain Newk’s Eatery, and together...
More Wall Street investors look to buy stock in fast casual and quick service concepts.
The Push for Public
When fast-casual chain Zoës Kitchen Inc. debuted on the New York Stock Exchange last April, the Plano, Texas–based Mediterranean-style eatery recorded its initial public offering at $87.5 million. Satisfying an investor appetite for investments within the trendy fast-casual space, Zoës’ strong...
Fast food restaurant companies innovate supply around farm drought conditions.
At Mother Nature’s Mercy
Kevin Kester’s family has been farming in the U.S. for generations. And it’s not just a couple of generations they’ve been farming; more like generations upon generations, way back to the 1600s, specifically in California since the 1860s. Today, Kester owns a 22,000-acre beef cattle ranch in...
10 Challenges for Fast-Casual Leaders
While the fast-casual category continues to be the fastest-growing industry sector, the road in 2015 will be bumpy. We will see constant change and challenges around every corner. For industry leaders, there are issues that will keep even the most seasoned executive awake at night.  Here is my top...
The One-Stop Shop
Convenience stores are increasingly taking a larger slice out of the quick-serve pie with fresh food offerings. It’s become such a lucrative business for C-stores that Sheetz, the Pennsylvania-based C-store chain that this week opened its 500th location, is planning stores designed more as fast...
Quick service brands add sustainable seafood items to fight ocean climate change.
Sea Change
Though U.S. consumption is well below other proteins today, seafood will likely be an increasingly important part of the American diet in the years to come. The country’s population is predicted to grow by 89 million between 2010 and 2050 to 401 million people. More people require more food—and...