Jersey Mike's uses East Coast authenticity to build its premium sandwich brand.
Story
At Jersey Mike’s Subs, it’s the little things that make a big difference. The real red wine vinegar used on sandwiches. The freshly sliced meats and cheeses. The store-baked bread and the made-to-order cheesesteaks on the grill. Jersey Mike’s leaders say those small touches are what set it apart...
Bountiful Eatery in Chicago offers gluten free menu in fast casual environment.
Competition
After holding various positions in the Darden enterprise and managing a Chicago-area Panera Bread, Ed O’Brien tired of working for others. Eager to become his own boss, O’Brien opened Bountiful Eatery in July 2012. Sandwiched between an ice cream shop and a pizza parlor, the Chicago-based...
Whataburger's burgers and fries menu inspires passionate consumers in South.
Story
In Tulsa, Oklahoma, down the block from a McDonald’s and around the corner from a Jason’s Deli, Whataburger store No. 304 on Peoria Avenue features the same iconic, orange-and-white, A-frame exterior as nearly every other restaurant in the 740-unit Whataburger system. It serves the same quarter-...
Marketing to the generation after Millennials will help restaurants succeed.
Denise Lee Yohn: QSR's Marketing Guru
Q: I've been hearing so much about Millennials lately. Do I really need to pay attention? A: Millennials are indeed generating a ton of buzz—and for good reason. Millennial consumers, people now in their 20s and 30s, make up a huge portion of the U.S. population (there are around 80 million of them...
Taquerias Arandas sources high quality beef for fast casual Mexican operation.
Consumer Trends
It’s safe to say many Taquerias Arandas customers have no beef with the Mexican chain’s decision to stick with higher-quality, more expensive beef, even while many brands look to alternative proteins and LTOs as shelter from soaring beef prices. Judy Camarena, president of Arandas Franchises, says...
Cafe Yumm is a Northwest fast casual chain specializing in organic rice bowls.
Emerging Concepts
When Mary Ann Beauchamp ran a little restaurant called Wild Rose Café and Deli in the early 1990s, customers would often give their meal a one-word review. That word eventually worked its way into the name of the concept created by Mary Ann and her husband Mark: Café Yumm! “She always had rice...
Premium soda options like Boylan satisfy Millennial desire for better beverages.
Web Exclusive
Handcrafted. Natural. Artisan. Signature. These foodie buzzwords may have once described decadent pizzas or burgers featuring grass-fed beef, but they’re increasingly featured on the beverage side of quick-serve menus, too. Freshness and originality are becoming increasingly important buying...
Quick service brands turn to sustainable products to build brand message.
Consumer Trends
When customers stroll into Raj Pannu’s Subway store in LaPlace, Louisiana, they’re excited to find the lights react to motion sensors. They love the chairs and tables made from refurbished material, and they’re even impressed by the water-saving toilets. A Subway franchisee for 18 years, Pannu...