Industry News | October 12, 2011

Arby's Foundation Hits Streets to Teach Kids About Health

Squeals of surprised delight filled the fall air when more than 300 children first saw the Arby’s Good Mood Food truck parked by the playground at Grove Park Elementary School in Atlanta. It was the Arby’s Foundation’s first stop of a day designed to launch the foundation’s national partnership with Share Our Strength’s “No Kid Hungry” campaign and spotlight the statistic that one in five children in America struggle with hunger.

The Arby’s Foundation has been a partner to Grove Park School for the past three years. On October 5 the students were treated to the Arby’s new Kids Meals, which included a Jr. Turkey and Cheese Sandwich, Chiquita Apple Bites with strawberry yogurt dipping sauce, and low-fat white milk. The surprise meal was followed by more surprises, including a Good Mood Food Dance contest, tug of war, hula hoops, and a special appearance by Miss Chiquita, adorned with her iconic fruit basket hat.

“We are grateful to Principal Caitlin Sims and the students and faculty at Grove Park for allowing us to share,” says Kate Atwood, executive director of the Arby’s Foundation. “It was a day filled with good food, great fun, and an opportunity to share with these kids the importance for all children to choose healthier meals and snack options so they can learn, play, and grow. That’s our mission as we join the movement to end childhood hunger in America.”

“The Arby’s Foundation is always working with us to meet the needs of our students and community,” Sims says. “We are excited that they are partnering with the ‘No Kid Hungry’ campaign to address the issue of childhood hunger on a national basis.”

The Good Mood Food truck and the Arby’s Foundation staff also delivered after-school snacks of Chiquita Apple Bites and yogurt dipping sauce, along with Capri Sun 100% Fruit Juice, to the Boys & Girls Club in College Park, which is an after-school feeding program funded by Share Our Strength’s “No Kid Hungry” campaign.