Industry News | May 20, 2001
Auntie Anne's Teams with Ice Cream Chain
Under the new strategic alliance, Auntie Anne’s Inc. will provide management expertise—including franchising, training, operations, and marketing—to facilitate the establishment of new Ed & Eddie’s franchises. Auntie Anne’s ranks in the top six percent of North American franchisors, with nearly 700 units operating in eight countries.
Ed & Eddie’s operates freestanding units offering popular homemade premium-quality ice cream. The brand name is derived from DeBartolo Property Group CEO Edward Muransky and owner Eddie DeBartolo, Jr.
"When Eddie and I first developed the concept of Ed & Eddie’s Homemade Ice Cream," recalls Muransky, "we were inspired by the example of Auntie Anne’s."
The venture affords the opportunity for Ed & Eddie’s to expand within malls, in food courts or other trade areas.
Those interested in learning more about Ed & Eddie’s Homemade Ice Cream may call Mike D’Amico at (330) 629-2783.
Food & Beverage
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