Industry News | April 2, 2009
Bagel Brand Debuts Low-Cal Offerings
In a time when menus can come with a generous portion of calories, Einstein Bros. Bagels and Noah's Bagels are introducing an all-new Lighter Fare menu, with three lunch items and two breakfast items, each containing less than 400 calories.
The limited-time lunch menu will be available from April 1, 2009 through June 30 and the breakfast menu beginning July 1, 2009 through September 29 at participating Einstein Bros. and Noah's restaurants nationwide. Prices and locations subject to availability.
The new 400 Calorie Lighter Fare menus launch just as many Americans embark on calorie counting before the Summer swimsuit season. All items are freshly-prepared to order, with fewer calories but without sacrificing flavor or portion size. The lunch menu includes:
Ancho Chicken Wedge
350 calories, 14 grams fat
A wheat tortilla filled with chile rajas, jalapeno salsa cream cheese and marinated ancho chicken.
Mediterranean Turkey Sandwich
380 calories, 12 grams fat
Fresh baked Harvest Grain bread with sliced turkey, balsamic pepper relish, reduced-fat sun-dried tomato cream cheese, lettuce, and red onion.
Mediterranean Grilled Chicken Salad
390 calories, 27 grams fat
Mixed greens with balsamic pepper relish, tomatoes, red onions and marinated ancho chicken with a light balsamic vinaigrette.
Lighter Fare breakfast menu, served all day, includes:
Einstein Bros. Egg White Sandwich with Turkey Sausage
400 calories, 7 grams fat
An egg white sandwich with turkey sausage and ancho salsa, served on a Good Grains bagel, baked fresh daily in the restaurant.
Noah's Egg White Sandwich with Turkey Sausage
400 calories, 5 grams fat
An egg white sandwich with turkey sausage and ancho salsa, served on a plain bagel, baked fresh daily in the restaurant.
Egg White Florentine Wedge with Turkey Sausage
390 calories, 18 grams fat
A wheat tortilla filled with egg whites, sausage, spinach, mushrooms and jalapeno salsa cream cheese.
"For people who want to eat better, it's often difficult to do so and can be full of compromises," says Jeffrey O'Neill, CEO, Einstein Noah Restaurant Group, Inc. "Our Lighter Fare menu gives consumers a variety of items full of fresh ingredients that deliver on bold taste and contain fewer calories."
In addition to the new menu items, Einstein Bros. Bagels and Noah's Bagels offer a number of lower calorie sides, including:
140 calories, 0 grams fat
Fruit and Yogurt Parfait
230 calories, 1.5 grams fat
Chicken Noodle Soup (cup)
110 calories, 3.5 grams fat
Turkey Chili (cup)
220 calories, 7 grams fat
Food & Beverage
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