"Our new ‘Easy Order' menu, constantly updated marketing and passion for bar-b-q all work in unison to produce an unprecedented restaurant product!" says Ronnie McFarland, company CEO. Because Bar-B-Cutie relies on "community relationship", the things mentioned above are our primary focus. Along with providing excellent nutritional meal choices including: hickory smoked bar-b-q, baby-back ribs, mesquite grilled chicken, and more than a dozen Southern sides, home-made desserts and more through an "easy order" menu, we have created a Bar-B-Cutie Kid's Club program with toys and coloring books, a Cutie Cares About Education program for kids in grades grades 3-6, and an online Cutie Saver program that delivers weekly coupons via email to those who sign up.
"Our passion for people is what makes Bar-B-Cutie rise above," says Christie McFarland, customer service trainer for Bar-B-Cutie. "You will likely see Bar-B-Cutie's empire expand indefinitely because Bar-B-Cutie has brought back to quick-casual restaurant America what so many chains have forgotten, the importance of people. We spend time extensively and specifically training our employees on how to be difference makers and life changers to everyone who walks through our doors. Our meal choices and our marketing efforts reflect those same goals.
"Our focus is clearly people! We rely on our passion for people in everything we do, and that has made us successful for over 50 years," McFarland says.