Industry News | January 2, 2013
Baskin-Robbins Looking to Grow in Los Angeles
Baskin-Robbins, the world's largest chain of ice cream specialty shops, is offering Los Angeles residents the exclusive scoop on how to own their very own Baskin-Robbins franchise. The company is seeking qualified franchisees to own and operate existing Baskin-Robbins restaurants in the Greater Los Angeles area. Today, Baskin-Robbins has more than 450 restaurants across California.
Baskin-Robbins executives will host a "Baskin-Robbins Restaurant for Sale" seminar on January 9 from 7 p.m. to 9 p.m. at the Baskin-Robbins Training Center located at 1201 South Victory Blvd. in Burbank to share information about the benefits of joining the Baskin-Robbins brand and to review existing restaurants available in the Los Angeles market.
"For more than six decades, Baskin-Robbins has been refining its proven business system by combining delicious treats with a simple operating model," says Grant Benson, CFE, vice president of franchising and market planning for Dunkin' Brands Inc. "As the Baskin-Robbins brand continues to develop, we're now looking for entrepreneurs in Los Angeles with strong financial backgrounds and a passion for their local communities to own their very own ice cream shop."
In 1945, Baskin-Robbins was founded by two ice cream enthusiasts who shared a dream to create an innovative ice cream store that would be a neighborhood gathering place for families. Today, more than 300 million people visit Baskin-Robbins each year to sample from the more than 1,000 flavor creations available in its ice cream library, as well as enjoy its full array of frozen treats including ice cream cakes, frozen beverages, and sundaes.
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