Industry News | March 20, 2010

Ben & Jerry's Scoops Up A New CEO

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Ben & Jerry's announced its newest leader today from the home office.

Jostein Solheim was appointed CEO of Ben & Jerry's Homemade Ice Cream and Vice President of Global Brand Development, effective immediately. The new CEO, supported both by Unilever and the Ben & Jerry’s Board of Directors, was introduced at the company’s South Burlington headquarters during a town-hall style site meeting.

Solheim brings a wealth of ice cream expertise to the position with 14 years experience in five countries for Unilever, Ben & Jerry’s Anglo-Dutch parent company. Most recently, Solheim completed a rejuvenation plan for Unilever’s North American Ice Cream division through a comprehensive plan that focused on quality and innovative new products. Solheim's global experience and passion for the ice cream business will be critical in leading Ben & Jerry's through the next phase of growth. “My family and I look forward to engaging with the Ben & Jerry’s family,” Solheim says. “We’re especially excited about the Social Mission,” says Solheim, whose family will be relocating to Vermont in the near future.

In typical company spirit, a ‘Meet & Greet & Eat’ media event has been planned for Tuesday, March 23, –the Company’s national Free Cone Day- to introduce the new CEO and take questions about his role and his vision for the company.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.