Industry News | August 27, 2008

BK Adds Two Items to Value Menu

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Burger King Corp. (NYSE:BKC - News) is rolling out two new menu items under its BK Value Menu program, the Cheesy Bacon BK Wrapper and the Spicy Chicken BK Wrapper.

The Cheesy Bacon BK Wrapper, a permanent menu item available for breakfast, and the Spicy Chicken BK Wrapper, available for lunch and dinner for a limited time only, will be available for $1.39 each.

The Cheesy Bacon BK Wrapper features eggs, crispy bacon, golden hash browns, American cheese and Smokey cheese sauce served in a soft flour tortilla. A Cheesy Bacon BK Wrapper Value Meal, including two wraps, will be available for a suggested retail price of $3.99.

The Spicy Chicken BK Wrapper features a Spicy Chick’n Crisp patty, three-cheese blend, lettuce, and southwest sauce served in a soft flour tortilla. The Spicy Chicken BK Wrapper Value Meal, including two wraps, will be available for a suggested retail price of $4.59.

Prices are higher in Alaska and Hawaii.