Industry News | December 23, 2013
Blaze Pizza Announces Grand Opening in Carlsbad, CA
Blaze Fast-Fire’d Pizza announced the opening of its newest location in the Carlsbad Premium Outlets in Carlsbad, California. The new 59-seat restaurant, which features an outdoor patio for afternoon and evening dining, is located in the center near Rubio’s Mexican Grill, Starbucks, and Ruby’s Diner.
Blaze Pizza uses an interactive assembly line format that allows guests to create their own custom artisanal pizzas at a fast speed for about $7. Every Blaze Pizza restaurant makes its own dough using a recipe that requires a 24-hour fermentation period to produce its signature crisp crust. Guests watch as each dough ball is pressed into an 11-inch crust. Next, they travel down the service line to cocreate a signature pizza or design one of their own, choosing from over 40 sauces, veggies, and a variety of meats and cheeses. Pizzas are “fast-fire’d” in a hot oven and ready in 180 seconds. Blaze Pizza’s menu also features salads, lemonades, craft beer and wine, and house-made S’more Pies. For pizza fans with specific dietary needs, Blaze Pizza offers gluten-free dough and vegan cheese. The restaurant also offers online ordering.
“Blaze Pizza is all about letting folks build pizzas any way they want with our ingredients and crust. It’s a concept I’m thrilled to lend my expertise to,” says Blaze Pizza’s executive chef Brad Kent.
Blaze Pizza is looking forward to building strong roots within the Carlsbad community. To that end, the company has developed a turn-key in-restaurant fundraiser program that returns 20 percent of an event’s proceeds back to local organizations, and will be partnering with local schools, sports clubs, and other local organizations to host fundraising events at the new restaurant.
The Carlsbad Blaze Pizza will be operated by AP Franchise Group LLC, a franchise group led by Imran Ahmad and Tyler Phelps.
Food & Beverage
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