Industry News | February 1, 2010

Boston Qdobas Host Eating Contest for Charity

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Qdoba Mexican Grill announced its sixth annual Rice & Bean Pot Burrito-Eating Contest, scheduled for Boston’s Paradise Rock Club on February 10.

In celebration of the tournament, Qdoba will give students from Boston College, Boston University, Harvard University, and Northeastern University the chance to demonstrate their speed as they battle for the Rice & Bean Pot championship title. The competition consists of four teams of four students from the Beanpot schools facing off in a speed-eating showdown for ultimate bragging rights and a trip for four to Mexico.

"We're thrilled to unite our loyal Qdoba customers, sports enthusiasts, local musicians, and hockey fans alike to enjoy a fun-filled night celebrating one of Boston's most beloved traditions, the Beanpot," says Jeff Ackerman, president and CEO of local Qdoba franchise Chair 5. "We are overjoyed this year to support our partner Kevin Youkilis and his Hits for Kids Foundation, as we strongly believe in its mission and goals for the youth of Greater Boston and beyond."

Proceeds from the event will benefit the Kevin Youkilis Hits for Kids Foundation, a charitable organization named after the Boston Red Sox star that is focused on raising support and awareness for the health, advocacy, safety, and well-being of children.

The Rice & Bean Pot also features Qdoba's Beanpot Battle of the Bands, with bands from BC, BU, Harvard, and Northeastern, all voted into the battle by their respective classmates. Local band Bad Rabbits will headline the event, while WAAF-FM's morning-show host Greg Hill will serve as the evening's host.

As part of Qdoba's support of Kevin Youkilis Hits for Kids Foundation, the fast-casual restaurant will offer the baseball star's personally designed "Youk Burrito," a chicken queso burrito with a choice of fajita or grilled vegetables, at all Qdoba locations in Massachusetts. A portion of the proceeds from every Youk Burrito will benefit Youkilis' foundation.

"I'm honored and grateful that Hits for Kids is this year's Rice & Bean Pot beneficiary," Youkilis says. "I am personally a huge fan of Qdoba and am thrilled that the restaurant has chosen to support our charity, not only with the Youk Burrito but with this year's Rice & Bean Pot."