Industry News | May 14, 2012

Brand-Specific Kids’ Activity Packs Debut in U.S.

Milk JNR's character Meg MILK JNR's
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One of the U.K.’s leading creative marketing and digital design agencies, MILK JNR’S, exhibited its kids’ activity packs for the first time in the U.S. at NRA Show 2012.

With more than 11 years’ experience in the industry, MILK JNR’S multi-skilled team specializes in creating branded fun for children and families through inspiring and educational kids’ activity packs for the restaurant and leisure industries.

MILK JNR’S excels in every aspect of project management, from initial concept and character creation all the way through to production, collation, distribution, and stock management.

As one of the U.K. market leaders in educational entertainment for kids, MILK JNR’S offers expertise and knowledge to engage, entertain, and educate kids of all ages through intelligent branded fun that’s exclusive to each client. Products are designed to fit seamlessly into any business structure and maximise the marketing strategy to its fullest.

In a highly competitive market where brands continually chase the latest Disney and Hollywood characters, differentiation is difficult. MILK JNR’S specializes in creating brand-specific characters that bring the best of a brand promise to life. Brand loyal kids lead to brand loyal adults.

MILK JNR’S portfolio of clients includes several multi-chain grocery stores and restaurants. To ensure the products have maximum impact once they land on site, MILK JNR’s will help further reinforce your brand with eye-catching supportive collateral, including point-of-sale displays, signage, and innovative digital accompaniments.

Designed with education firmly at the forefront of all creations, MILK JNR’S kids’ packs are created following educational guidelines and offer thought-provoking kids’ content. Interactive games, challenging activities, and entertaining puzzles are all presented in kid friendly formats. Clever comics, exciting puzzle sheets and fantastic books are just some of the ways that MILK JNR’S kids packs make learning fun.