Industry News | October 19, 2009
Burger King Adds Burger to Value Menu
“During a time when value is a priority for everyone, we’re offering a top-quality product that not only boasts an affordable price point but also tastes great,” says John Schaufelberger, senior vice president of global product marketing and innovation for Burger King Corp.
The $1 ¼ pound Double Cheeseburger features two flame-broiled hamburger patties, pickles, ketchup, mustard, and two slices of American cheese on a sesame seed bun.
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