Industry News | April 14, 2009

Burger King Snacks Nominated for Licensing Award

Bookmark/Share this post with:
Email this story Email this story
Printer-friendly versionPrinter-friendly version

Read More About

The Broad Street Licensing Group announced today the line of snack food chips licensed from client Miami-based fast-food giant Burger King Corp. has been nominated for “Best Corporate Brand Licensee of the Year” by the licensing industry’s trade association LIMA (Licensing Industry Merchandisers’ Association). Marketed by Arizona-based The Inventure Group, the license was brokered by Broad Street Licensing Group, the exclusive food licensing agent for BURGER KING Corp.

“The Inventure product line is already being sold around the world in the Caribbean, Mexico, Central America, and South America, along with Asia, Europe and The Middle East,” says Broad Street President, Carole Francesca. “Estimates are the line will eventually top $50MM in sales annually.”

This is the fourth straight year a Broad Street Licensing Group client’s licensed product has been nominated for this prestigious honor. Past BSLG nominations include Creamsicle-branded candies and The Culinary Institute of America’s “Masters Collection” line of housewares.