Industry News | April 17, 2013
Cheeseboy to Reward 10,000 Acts of Kindness
In honor of National Grilled Cheese Month, Cheeseboy: Grilled Cheese To Go, America’s first quick-service grilled cheese franchise concept, announces its plans to identify and reward 10,000 individuals demonstrating acts of kindness throughout the Northeast in April. During the month, Cheeseboy will surprise individuals or groups doing something kind for others or their communities with free grilled cheese sandwich vouchers. Each person caught in an act of kindness will receive one voucher to keep and one to pay it forward to someone else engaged in a selfless act.
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