Chipotle Offers 'Burritos by the Box' Promo

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Chipotle, Marketing, Promotions

Pro football fans typically celebrate the sport’s biggest game of the year with food—lots of food—making it the second-largest eating occasion of the year.

This year, fans who choose Chipotle for their big game party can get just a little more to eat, for free. Simply purchase six or more “Burritos by the Box” on Sunday, February 3, and Chipotle will give you a free burrito, bowl, salad, or order of tacos when you bring back the receipt from your order to any Chipotle by February 28, 2013.

“We have always served great-tasting food made with the best ingredients we can get in a way that is accessible and affordable,” says Chris Arnold, communications director at Chipotle. “’Burritos by the Box’ is an option that makes it easy for customers to feed groups of family, friends, or colleagues conveniently, and this promotion gives them a little added bonus of free food when they do.”

To order, customers can go to the website and download the “Burritos by the Box” order form, or call in their order to the nearest Chipotle. Burritos can be customized with meat or veggie choices for each guest, or simply placed as a bulk order. The burritos come packed in a box with handles for easy transportation, along with sides of sour cream, chips, medium tomatillo-green chili salsa, and house-made guacamole.

Customers can redeem their freebie for the food of their choice, including burritos, burrito bowls, salads, or tacos. Fill your chosen vessel with cilantro-lime rice, choice of black or pinto beans, naturally raised meats (grilled chicken or steak, or slowly braised pork carnitas or shredded beef barbacoa), fresh fajita veggies, house-made salsas or guacamole, and cheese or sour cream made with milk from cows that are never treated with synthetic hormones.

To participate in Chipotle’s “Burritos by the Box” promotion, customers must place their order for pickup on Sunday, February 3, 2013, giving the restaurant at least 24 hours notice for orders of 50 or more burritos. The last day customers can redeem their receipt for a free entrée is February 28, 2013. The receipt must be the original, no copies are permitted. The promotion will be honored by all Chipotle locations.