Industry News | July 29, 2013

Church’s Sending One Lucky Winner to the AMA’s

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Church’s Chicken and Coca-Cola are making it possible for one lucky winner and a guest to attend the American Music Awards, one of the most popular music events of the year held in Los Angeles. In addition to the trip, the winner will receive a $2,000 shopping spree extravaganza in order to dress the part and truly rock the AMAs. And that’s not all. The grand prize winner will arrive at the AMAs in style with door to door limousine service and exclusive backstage access, to truly party like a rock star at the awards show. The American Music Awards show is scheduled to air live on Sunday, November 24, 2013.

 

“We’re all used to watching the AMAs from our homes and we can only imagine the experience of actually being at the show and seeing top artists and performances up close. Church’s and Coca-Cola are excited about giving our customers this once in a lifetime chance to win this incredible prize,” says Rob Crews, Church’s chief marketing officer. “We know from past promotions that music plays an important role in our customers’ lives. Last year at this time, we gave away thousands of music downloads. And we anticipate bringing music to our customers’ ears once again with more than a million downloads available to anyone who registers for the Coca-Cola and Church’s Music Sweepstakes. Our customers are engaged whenever it comes to contests and sweepstakes that include music.”

 

Starting July 29, 2013 through September 29, 2013 consumers can visit www.CocaColaRocktheAMAs.com, and complete and submit their registration forms to be entered into the sweepstakes. No purchase is necessary to enter or win a prize. This sweepstakes is open to all legal U.S. residents, 18 or older.

 

After registering, entrants will receive an email with a URL link and a code to use to receive their free music download. Each entrant is eligible to receive up to five downloads during the course of the promotion from July 29, 2013 through September 29, 2013.

 

One Grand Prize and one First Prize will be awarded. The Grand Prize is a trip for two to Los Angeles, in November to attend the American Music Awards and a $2,000 gift card for a shopping spree. The approximate retail value of the Grand Prize is $7,200.First Prize is an AMA home viewing party package comprised of an HDTV flat screen television with surround sound and $200 worth of catered Church’s Chicken products and Coca-Cola beverages (or a $200 gift card if winner is not within a 20-mile radius from a Church’s Chicken location). The approximate retail value of the First Prize is $1,200.

 

For complete official rules, prize descriptions and all other details visit www.CocaColaRocktheAMAs.com.