Industry News | February 18, 2010

CiCi's Pizza Celebrates 25 Years And Thanks Patrons

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In celebration of its 25th Anniversary, CiCi's Pizza is lowering its buffet price to just $3.99, for a limited time only. The anniversary price is a way to thank CiCi's loyal guests while providing an unbeatable deal for those unfamiliar to the buffet.

"For the last 25 years, our guests have grown to know us as a brand that offers endless flavor, endless variety, and endless value," says Michael Shumsky, CEO of CiCi's Pizza. "We're so thankful to all of our loyal guests, who are the reason we remain a strong brand and a successful franchise concept. We look forward to delivering our brand promise for another quarter of a century."

CiCi's Pizza first opened as an independent restaurant in 1985 in Plano, Texas. From the very first location to its now 650 restaurants in 33 states, CiCi's has built a reputation for offering guests a good price for the 24-foot-long endless buffet of salad, pasta, pizza, and desserts. Now through February 28, pizza patrons may enjoy CiCi's buffet for only $3.99.

"It's a great day at CiCi's," Shumsky says. "We're not looking to be good or better – we want to be the best as we celebrate this remarkable milestone. We will continue to WOW our guests with our exceptional service, impressive variety, and unbeatable value."

CiCi's Pizza features 18 different kinds of pizza on the buffet including signature pies such as the Macaroni and Cheese, Thin Crust Italiano, and the Mexican Ole. Men's Health "Eat this, Not That" recently gave CiCi's top marks for its salad bar and healthier pies, including the Zesty Vegetable, Alfredo, and the Mexican-inspired Ole.