Industry News | May 28, 2008
Cici's Pizza Partners with Half Price Books
"Ongoing studies have shown that all young people, especially those from low-income families, face a significant risk of losing ground academically over the summer months. And a staggering 32.5 million students in grades four through twelve read below the minimum standards. As a family-oriented brand, CiCi's Pizza has a great opportunity to encourage our younger generation to 'feed their brain' by simply picking up a book," says Craig Moore, president of CiCi's Pizza.
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